APA (7th ed.) Citation

Harun, E. H., Ismail, M., & Anwar, N. A. (2014). Determining the factors affecting consumer’s purchase intention towards foreign brands among the y-generation in the northern area of Malaysia / Etty Harniza Harun, Mahazir Ismail, Nur Aizureen Anwar. Institute of Research Management & Innovation (IRMI).

Chicago Style (17th ed.) Citation

Harun, Etty Harniza, Mahazir Ismail, and Nur Aizureen Anwar. Determining the Factors Affecting Consumer’s Purchase Intention Towards Foreign Brands Among the Y-generation in the Northern Area of Malaysia / Etty Harniza Harun, Mahazir Ismail, Nur Aizureen Anwar. Institute of Research Management & Innovation (IRMI), 2014.

MLA (8th ed.) Citation

Harun, Etty Harniza, et al. Determining the Factors Affecting Consumer’s Purchase Intention Towards Foreign Brands Among the Y-generation in the Northern Area of Malaysia / Etty Harniza Harun, Mahazir Ismail, Nur Aizureen Anwar. Institute of Research Management & Innovation (IRMI), 2014.