Event management knowledge domains as the antecedents for successful cultural events in Malaysia / Qistina Donna Lee Abdullah

Event management knowledge domains as the antecedents for successful cultural events in Malaysia / Qistina Donna Lee Abdullah

Event management is currently becoming a blooming industry in the world. It has been recognized as a new dimension in business network for funds exchange and capital income apart from generating vast career opportunity in the market. The revenue collected from events are various according to its cat...

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Bibliographic Details
Main Author: Lee Abdullah, Qistina Donna
Format: Book Section
Language:English
Published: Institute of Graduate Studies, UiTM 2014
Subjects:
Malaysia
Online Access:http://ir.uitm.edu.my/id/eprint/19683/
http://ir.uitm.edu.my/id/eprint/19683/1/ABS_QISTINA%20DONNA%20LEE%20ABDULLAH%20TDRA%20VOL%206%20IGS_14.pdf
id uitm-19683
recordtype eprints
spelling uitm-196832019-08-16T08:13:38Z http://ir.uitm.edu.my/id/eprint/19683/ Event management knowledge domains as the antecedents for successful cultural events in Malaysia / Qistina Donna Lee Abdullah Lee Abdullah, Qistina Donna Malaysia Event management is currently becoming a blooming industry in the world. It has been recognized as a new dimension in business network for funds exchange and capital income apart from generating vast career opportunity in the market. The revenue collected from events are various according to its category such as events in the tourism industry, destination attractions, cultural and festivals, MICE industry, national and international events. In Malaysia, cultural events and festival have be converted into a prospect developing area for government, agencies and private sectors to engage. Apart from formulate earnings, this sector also help to secure and preserve the authenticity of Malaysian arts, cultural and heritage. Acknowledge the significant of event management existence, therefore this study is establish to investigate the practice of event management knowledge domains as the antecedents for successful cultural events in Malaysia. Institute of Graduate Studies, UiTM 2014 Book Section PeerReviewed text en http://ir.uitm.edu.my/id/eprint/19683/1/ABS_QISTINA%20DONNA%20LEE%20ABDULLAH%20TDRA%20VOL%206%20IGS_14.pdf Lee Abdullah, Qistina Donna (2014) Event management knowledge domains as the antecedents for successful cultural events in Malaysia / Qistina Donna Lee Abdullah. In: The Doctoral Research Abstracts. IPSis Biannual Publication, 6 (6). Institute of Graduate Studies, UiTM, Shah Alam.
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Malaysia
spellingShingle Malaysia
Lee Abdullah, Qistina Donna
Event management knowledge domains as the antecedents for successful cultural events in Malaysia / Qistina Donna Lee Abdullah
description Event management is currently becoming a blooming industry in the world. It has been recognized as a new dimension in business network for funds exchange and capital income apart from generating vast career opportunity in the market. The revenue collected from events are various according to its category such as events in the tourism industry, destination attractions, cultural and festivals, MICE industry, national and international events. In Malaysia, cultural events and festival have be converted into a prospect developing area for government, agencies and private sectors to engage. Apart from formulate earnings, this sector also help to secure and preserve the authenticity of Malaysian arts, cultural and heritage. Acknowledge the significant of event management existence, therefore this study is establish to investigate the practice of event management knowledge domains as the antecedents for successful cultural events in Malaysia.
format Book Section
author Lee Abdullah, Qistina Donna
author_facet Lee Abdullah, Qistina Donna
author_sort Lee Abdullah, Qistina Donna
title Event management knowledge domains as the antecedents for successful cultural events in Malaysia / Qistina Donna Lee Abdullah
title_short Event management knowledge domains as the antecedents for successful cultural events in Malaysia / Qistina Donna Lee Abdullah
title_full Event management knowledge domains as the antecedents for successful cultural events in Malaysia / Qistina Donna Lee Abdullah
title_fullStr Event management knowledge domains as the antecedents for successful cultural events in Malaysia / Qistina Donna Lee Abdullah
title_full_unstemmed Event management knowledge domains as the antecedents for successful cultural events in Malaysia / Qistina Donna Lee Abdullah
title_sort event management knowledge domains as the antecedents for successful cultural events in malaysia / qistina donna lee abdullah
publisher Institute of Graduate Studies, UiTM
publishDate 2014
url http://ir.uitm.edu.my/id/eprint/19683/
http://ir.uitm.edu.my/id/eprint/19683/1/ABS_QISTINA%20DONNA%20LEE%20ABDULLAH%20TDRA%20VOL%206%20IGS_14.pdf
first_indexed 2023-09-18T23:03:03Z
last_indexed 2023-09-18T23:03:03Z
_version_ 1777418301573431296

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