Business environmentalism strategy, competitive advantage and organisational performance in Malaysian hotel industry / Junaidah Jaidi
As the today’s tourists are becoming increasingly concerned with the environment and environmental products, the management teams within the hotel industry believe that the integration of environment aspects into their business strategies will lead to better organisational performance. Hotel manager...
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| Format: | Book Section |
| Language: | English |
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Institute of Graduate Studies, UiTM
2018
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| Online Access: | http://ir.uitm.edu.my/id/eprint/20484/ http://ir.uitm.edu.my/id/eprint/20484/1/ABS_JUNAIDAH%20JAIDI%20TDRA%20VOL%2013%20IGS%2018.pdf |