The attitude towards online shopping among student of Universiti Teknologi MARA Kampus Bandaraya Melaka / Siti Aishah Ishar

The present research was conducted at UiTM Bandaraya Melaka. This research and study was conducted to know the attitudes towards Online Shopping among student of UiTM Bandaraya Melaka. It is also indicate the relationship between the dependent variable (attitudes towards online shopping) and indepen...

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Bibliographic Details
Main Author:	Ishar, Siti Aishah
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2018
Subjects:	Social aspects. Social marketing Telemarketing. Internet marketing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Melaka
Online Access:	http://ir.uitm.edu.my/id/eprint/21287/ http://ir.uitm.edu.my/id/eprint/21287/1/PPb_SITI%20AISHAH%20ISHAR%20M%20BM%2018_5.pdf

id	uitm-21287
recordtype	eprints
spelling	uitm-212872018-10-23T04:23:14Z http://ir.uitm.edu.my/id/eprint/21287/ The attitude towards online shopping among student of Universiti Teknologi MARA Kampus Bandaraya Melaka / Siti Aishah Ishar Ishar, Siti Aishah Social aspects. Social marketing Telemarketing. Internet marketing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Melaka The present research was conducted at UiTM Bandaraya Melaka. This research and study was conducted to know the attitudes towards Online Shopping among student of UiTM Bandaraya Melaka. It is also indicate the relationship between the dependent variable (attitudes towards online shopping) and independent variable (perceived ease of use, perceived benefits, prior online purchased experienced and perceived website quality). This research is quantitative research and the data used for the study was collected using distribution of questionaires. There were 266 students of UiTM Bandaraya Melaka took part in answering the questionnaires. The data obtained from the questionaires were analysed by using SPSS software. As a summary, after analysing the data collected, the result showed that only two has significant relationship with the dependent variable, which are prior online purchased experienced and perceived website quality. Faculty of Business and Management 2018 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/21287/1/PPb_SITI%20AISHAH%20ISHAR%20M%20BM%2018_5.pdf Ishar, Siti Aishah (2018) The attitude towards online shopping among student of Universiti Teknologi MARA Kampus Bandaraya Melaka / Siti Aishah Ishar. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Social aspects. Social marketing Telemarketing. Internet marketing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Melaka
spellingShingle	Social aspects. Social marketing Telemarketing. Internet marketing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Melaka Ishar, Siti Aishah The attitude towards online shopping among student of Universiti Teknologi MARA Kampus Bandaraya Melaka / Siti Aishah Ishar
description	The present research was conducted at UiTM Bandaraya Melaka. This research and study was conducted to know the attitudes towards Online Shopping among student of UiTM Bandaraya Melaka. It is also indicate the relationship between the dependent variable (attitudes towards online shopping) and independent variable (perceived ease of use, perceived benefits, prior online purchased experienced and perceived website quality). This research is quantitative research and the data used for the study was collected using distribution of questionaires. There were 266 students of UiTM Bandaraya Melaka took part in answering the questionnaires. The data obtained from the questionaires were analysed by using SPSS software. As a summary, after analysing the data collected, the result showed that only two has significant relationship with the dependent variable, which are prior online purchased experienced and perceived website quality.
format	Student Project
author	Ishar, Siti Aishah
author_facet	Ishar, Siti Aishah
author_sort	Ishar, Siti Aishah
title	The attitude towards online shopping among student of Universiti Teknologi MARA Kampus Bandaraya Melaka / Siti Aishah Ishar
title_short	The attitude towards online shopping among student of Universiti Teknologi MARA Kampus Bandaraya Melaka / Siti Aishah Ishar
title_full	The attitude towards online shopping among student of Universiti Teknologi MARA Kampus Bandaraya Melaka / Siti Aishah Ishar
title_fullStr	The attitude towards online shopping among student of Universiti Teknologi MARA Kampus Bandaraya Melaka / Siti Aishah Ishar
title_full_unstemmed	The attitude towards online shopping among student of Universiti Teknologi MARA Kampus Bandaraya Melaka / Siti Aishah Ishar
title_sort	attitude towards online shopping among student of universiti teknologi mara kampus bandaraya melaka / siti aishah ishar
publisher	Faculty of Business and Management
publishDate	2018
url	http://ir.uitm.edu.my/id/eprint/21287/ http://ir.uitm.edu.my/id/eprint/21287/1/PPb_SITI%20AISHAH%20ISHAR%20M%20BM%2018_5.pdf
first_indexed	2023-09-18T23:06:14Z
last_indexed	2023-09-18T23:06:14Z
_version_	1777418502000345088

The attitude towards online shopping among student of Universiti Teknologi MARA Kampus Bandaraya Melaka / Siti Aishah Ishar

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