Strategic approach in competitive and sales workflow analysis - a case study for neural / Farah Wahida Ahmad Zulkifle

The primary objective for the research done on neural biometrics fingerprint technology is to evaluate the effectiveness of business workflow, the performance and competitiveness of other competitors within the same industry. The study is to suggest strategies based on study evaluation to improve th...

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Main Author: Ahmad Zulkifle, Farah Wahida
Format: Student Project
Language:English
Published: Faculty of Business and Management 2006
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/21400/
http://ir.uitm.edu.my/id/eprint/21400/7/PPb_FARAH%20WAHIDA%20AHMAD%20ZULKIFLE%20M%20BM%2006_5.pdf
id uitm-21400
recordtype eprints
spelling uitm-214002018-11-01T10:02:58Z http://ir.uitm.edu.my/id/eprint/21400/ Strategic approach in competitive and sales workflow analysis - a case study for neural / Farah Wahida Ahmad Zulkifle Ahmad Zulkifle, Farah Wahida Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Customer services. Customer relations Purchasing. Selling. Sales personnel. Sales executives The primary objective for the research done on neural biometrics fingerprint technology is to evaluate the effectiveness of business workflow, the performance and competitiveness of other competitors within the same industry. The study is to suggest strategies based on study evaluation to improve the company overall performance, so that they can provide a better service to their customers. This study used a descriptive method whereby the present business flow was first analyzed. Competitors' profile matrix and SWOT analyses were done followed by a survey focused on neural current customers. Most of their customers seems to be satisfied with services provided by neural. The sales workflow process is able to provide a good and effective service to their customer thus reflecting a good management system. However, this alone is not enough to stay abreast of their competitors. So, a few strategies had been devised to anticipate expansion internationally, focusing on product quality, customer service, management and packaging system. They should broaden their target groups and make their product affordable and attractive by engaging expertise in the specified trade. Faculty of Business and Management 2006 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/21400/7/PPb_FARAH%20WAHIDA%20AHMAD%20ZULKIFLE%20M%20BM%2006_5.pdf Ahmad Zulkifle, Farah Wahida (2006) Strategic approach in competitive and sales workflow analysis - a case study for neural / Farah Wahida Ahmad Zulkifle. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Customer services. Customer relations
Purchasing. Selling. Sales personnel. Sales executives
spellingShingle Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Customer services. Customer relations
Purchasing. Selling. Sales personnel. Sales executives
Ahmad Zulkifle, Farah Wahida
Strategic approach in competitive and sales workflow analysis - a case study for neural / Farah Wahida Ahmad Zulkifle
description The primary objective for the research done on neural biometrics fingerprint technology is to evaluate the effectiveness of business workflow, the performance and competitiveness of other competitors within the same industry. The study is to suggest strategies based on study evaluation to improve the company overall performance, so that they can provide a better service to their customers. This study used a descriptive method whereby the present business flow was first analyzed. Competitors' profile matrix and SWOT analyses were done followed by a survey focused on neural current customers. Most of their customers seems to be satisfied with services provided by neural. The sales workflow process is able to provide a good and effective service to their customer thus reflecting a good management system. However, this alone is not enough to stay abreast of their competitors. So, a few strategies had been devised to anticipate expansion internationally, focusing on product quality, customer service, management and packaging system. They should broaden their target groups and make their product affordable and attractive by engaging expertise in the specified trade.
format Student Project
author Ahmad Zulkifle, Farah Wahida
author_facet Ahmad Zulkifle, Farah Wahida
author_sort Ahmad Zulkifle, Farah Wahida
title Strategic approach in competitive and sales workflow analysis - a case study for neural / Farah Wahida Ahmad Zulkifle
title_short Strategic approach in competitive and sales workflow analysis - a case study for neural / Farah Wahida Ahmad Zulkifle
title_full Strategic approach in competitive and sales workflow analysis - a case study for neural / Farah Wahida Ahmad Zulkifle
title_fullStr Strategic approach in competitive and sales workflow analysis - a case study for neural / Farah Wahida Ahmad Zulkifle
title_full_unstemmed Strategic approach in competitive and sales workflow analysis - a case study for neural / Farah Wahida Ahmad Zulkifle
title_sort strategic approach in competitive and sales workflow analysis - a case study for neural / farah wahida ahmad zulkifle
publisher Faculty of Business and Management
publishDate 2006
url http://ir.uitm.edu.my/id/eprint/21400/
http://ir.uitm.edu.my/id/eprint/21400/7/PPb_FARAH%20WAHIDA%20AHMAD%20ZULKIFLE%20M%20BM%2006_5.pdf
first_indexed 2023-09-18T23:06:28Z
last_indexed 2023-09-18T23:06:28Z
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