Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri

The primary attempt on this study is to examine the behavioural intention of use on using the food online application services at Petaling Jaya (Seksyen 52), Selangor. This study identify the relationship between four factors which contains privacy and security, perceived usefulness, perceived ease...

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Bibliographic Details
Main Author:	Mohd Zamri, Muhammad Fadris
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2018
Subjects:	Marketing Telemarketing. Internet marketing Marketing research. Marketing research companies. Sales forecasting
Online Access:	http://ir.uitm.edu.my/id/eprint/21570/ http://ir.uitm.edu.my/id/eprint/21570/1/PPb_MUHAMMAD%20FADRIS%20MOHD%20ZAMRI%20M%20BM%2018_5.pdf

id	uitm-21570
recordtype	eprints
spelling	uitm-215702018-11-14T09:17:00Z http://ir.uitm.edu.my/id/eprint/21570/ Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri Mohd Zamri, Muhammad Fadris Marketing Telemarketing. Internet marketing Marketing research. Marketing research companies. Sales forecasting The primary attempt on this study is to examine the behavioural intention of use on using the food online application services at Petaling Jaya (Seksyen 52), Selangor. This study identify the relationship between four factors which contains privacy and security, perceived usefulness, perceived ease of use and attitude towards behaviour that could able to influence the behavioural intention of using the food online application services. This study also tries to find out the most factors that influencing the behavioural intention of use in food online application service in Petaling Jaya (Seksyen 52) area. In order to perform the statistical data and analysis, a software is being used which is the Statistical Packages for the Social Science (SPSS) version 20 was used. By using the software, the researcher able to identify the result and test the reliability of the questions given, the descriptive statistic especially based on demographic, the relationship between each of the variable and the most variable factor on behavioural intention of use among people using food online application services. The respondent for this study total 111 of citizen in Petaling Jaya (Seksyen 52) which focus more on the person who aged between 18 until 49 years old. All respondent will be responding from the questionnaire given in order to get the result. This study using descriptive research to collect the information that can be related with the behavioural intention of use among people in using the food online application services. Faculty of Business and Management 2018 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/21570/1/PPb_MUHAMMAD%20FADRIS%20MOHD%20ZAMRI%20M%20BM%2018_5.pdf Mohd Zamri, Muhammad Fadris (2018) Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Marketing Telemarketing. Internet marketing Marketing research. Marketing research companies. Sales forecasting
spellingShingle	Marketing Telemarketing. Internet marketing Marketing research. Marketing research companies. Sales forecasting Mohd Zamri, Muhammad Fadris Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri
description	The primary attempt on this study is to examine the behavioural intention of use on using the food online application services at Petaling Jaya (Seksyen 52), Selangor. This study identify the relationship between four factors which contains privacy and security, perceived usefulness, perceived ease of use and attitude towards behaviour that could able to influence the behavioural intention of using the food online application services. This study also tries to find out the most factors that influencing the behavioural intention of use in food online application service in Petaling Jaya (Seksyen 52) area. In order to perform the statistical data and analysis, a software is being used which is the Statistical Packages for the Social Science (SPSS) version 20 was used. By using the software, the researcher able to identify the result and test the reliability of the questions given, the descriptive statistic especially based on demographic, the relationship between each of the variable and the most variable factor on behavioural intention of use among people using food online application services. The respondent for this study total 111 of citizen in Petaling Jaya (Seksyen 52) which focus more on the person who aged between 18 until 49 years old. All respondent will be responding from the questionnaire given in order to get the result. This study using descriptive research to collect the information that can be related with the behavioural intention of use among people in using the food online application services.
format	Student Project
author	Mohd Zamri, Muhammad Fadris
author_facet	Mohd Zamri, Muhammad Fadris
author_sort	Mohd Zamri, Muhammad Fadris
title	Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri
title_short	Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri
title_full	Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri
title_fullStr	Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri
title_full_unstemmed	Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri
title_sort	factors influencing customer’s buying intention towards online food application services / muhammad fadris mohd zamri
publisher	Faculty of Business and Management
publishDate	2018
url	http://ir.uitm.edu.my/id/eprint/21570/ http://ir.uitm.edu.my/id/eprint/21570/1/PPb_MUHAMMAD%20FADRIS%20MOHD%20ZAMRI%20M%20BM%2018_5.pdf
first_indexed	2023-09-18T23:06:51Z
last_indexed	2023-09-18T23:06:51Z
_version_	1777418540311117824

Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri

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