Customer satisfaction towards fast food restaurant: a focus on RASAMAS Restaurant / Anin Zabidah Idris

A study was conducted to know the level of customer satisfactions towards RasaMas Restaurant. The main objectives of this study were to identify attributes that influence customer satisfactions and determine their relationships with customer satisfactions. The variables included in this resear...

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Bibliographic Details
Main Author: Idris, Anin Zabidah
Format: Student Project
Language:English
Published: Faculty of Business and Management 2010
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/24274/
http://ir.uitm.edu.my/id/eprint/24274/1/24274.pdf

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