Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin

Kazzponic Sdn Bhd is an organization founded by a bumiputra which operates in selling liquid fertilizer and hydroponics set and services. The company is striving hard to survive in the market that is increasing of competition. During the industrial training, it is found that most of that the company...

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Bibliographic Details
Main Author:	Kamarudin, Johan Iskandar
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2009
Subjects:	Awareness Marketing research. Marketing research companies. Sales forecasting S Agriculture (General)
Online Access:	http://ir.uitm.edu.my/id/eprint/25050/ http://ir.uitm.edu.my/id/eprint/25050/1/PPb_JOHAN%20ISKANDAR%20KAMARUDIN%20M%20BM%2009_5.pdf

id	uitm-25050
recordtype	eprints
spelling	uitm-250502019-08-28T01:42:16Z http://ir.uitm.edu.my/id/eprint/25050/ Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin Kamarudin, Johan Iskandar Awareness Marketing research. Marketing research companies. Sales forecasting S Agriculture (General) Kazzponic Sdn Bhd is an organization founded by a bumiputra which operates in selling liquid fertilizer and hydroponics set and services. The company is striving hard to survive in the market that is increasing of competition. During the industrial training, it is found that most of that the company is very lack in a certain areas. One of the most significant areas is that they are lack of utilize the promotion mix. Promotional mix is currently the most important strategic tools taken by most successful companies in the market. The promotion mix which are comprises advertising, personal selling, sales promotion and public relation. The purpose of the study is to know whether Kazzponic Sdn. Bhd adopting any promotional mix and also which promotional mix are the most effective that match Kazzponic Sdn. Bhd. This report outlining the introduction, literature review, Theoretical framework, research methodology, analysis and interpretation of data and recommendation based on observation, company report, and interview to several employees in Kazzponic Sdn Bhd. Faculty of Business and Management 2009 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/25050/1/PPb_JOHAN%20ISKANDAR%20KAMARUDIN%20M%20BM%2009_5.pdf Kamarudin, Johan Iskandar (2009) Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Awareness Marketing research. Marketing research companies. Sales forecasting S Agriculture (General)
spellingShingle	Awareness Marketing research. Marketing research companies. Sales forecasting S Agriculture (General) Kamarudin, Johan Iskandar Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin
description	Kazzponic Sdn Bhd is an organization founded by a bumiputra which operates in selling liquid fertilizer and hydroponics set and services. The company is striving hard to survive in the market that is increasing of competition. During the industrial training, it is found that most of that the company is very lack in a certain areas. One of the most significant areas is that they are lack of utilize the promotion mix. Promotional mix is currently the most important strategic tools taken by most successful companies in the market. The promotion mix which are comprises advertising, personal selling, sales promotion and public relation. The purpose of the study is to know whether Kazzponic Sdn. Bhd adopting any promotional mix and also which promotional mix are the most effective that match Kazzponic Sdn. Bhd. This report outlining the introduction, literature review, Theoretical framework, research methodology, analysis and interpretation of data and recommendation based on observation, company report, and interview to several employees in Kazzponic Sdn Bhd.
format	Student Project
author	Kamarudin, Johan Iskandar
author_facet	Kamarudin, Johan Iskandar
author_sort	Kamarudin, Johan Iskandar
title	Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin
title_short	Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin
title_full	Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin
title_fullStr	Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin
title_full_unstemmed	Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin
title_sort	customer awareness towards hyrdoponic / johan iskandar kamarudin
publisher	Faculty of Business and Management
publishDate	2009
url	http://ir.uitm.edu.my/id/eprint/25050/ http://ir.uitm.edu.my/id/eprint/25050/1/PPb_JOHAN%20ISKANDAR%20KAMARUDIN%20M%20BM%2009_5.pdf
first_indexed	2023-09-18T23:13:56Z
last_indexed	2023-09-18T23:13:56Z
_version_	1777418986185555968

Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin

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