A study on factors in term of consumer behavior in buying residential property in Johor Bahru, Johor / Mohamed Noor Hafidz Md Othman
The term consumer behaviour is defined as the behaviour that consumers display in searching for, purchasing, using, evaluating, and disposing of products and services that they expect will satisfy their needs. Consumer behaviour focuses on how individuals make decisions to spend their available reso...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2011
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| Online Access: | http://ir.uitm.edu.my/id/eprint/25285/ http://ir.uitm.edu.my/id/eprint/25285/1/PPb_MOHAMED%20NOOR%20HAFIDZ%20MD%20OTHMAN%20BM%20M%2011_5.pdf |