To study the effectiveness of export promotion by Malaysian External Trade and Development (MATRADE) / Mohd Amirul Mohd Syafiq

Purpose-Export performance is really important for the firms in order to identify their strength. One of the strategies is to export. MATRADE, a national trade agency offer various support for these firm to export. Thus the purpose of this research is to find out how effective the export promotion p...

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Main Author: Mohd Syafiq, Mohd Amirul
Format: Student Project
Language:English
Published: Faculty of Business and Management 2014
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/25329/
http://ir.uitm.edu.my/id/eprint/25329/1/PPb_MOHD%20AMIRUL%20MOHD%20SYAFIQ%20BM%20M%2014_5.pdf
id uitm-25329
recordtype eprints
spelling uitm-253292019-10-25T03:09:30Z http://ir.uitm.edu.my/id/eprint/25329/ To study the effectiveness of export promotion by Malaysian External Trade and Development (MATRADE) / Mohd Amirul Mohd Syafiq Mohd Syafiq, Mohd Amirul International economic relations International trade Marketing research. Marketing research companies. Sales forecasting Promotions Purpose-Export performance is really important for the firms in order to identify their strength. One of the strategies is to export. MATRADE, a national trade agency offer various support for these firm to export. Thus the purpose of this research is to find out how effective the export promotion programs on export performance of the firms. Problem Statement-The gap that the researcher find is MATRADE have not done any study or research on measuring their effectiveness of export promotion programs on the firms export performance. Secondly is how the export performance is operationalised. The last gap is expenditure does not reflect output. Objective-To find the relationship between export promotion programs on export performance. Next, is to find which factor or which export promotion program gave impact the most on export performance. Methodology-A close-ended questionnaire survey is conducted with a sample size of 50 respondents among MATRADE members who is active in export activity for the last 18 months. SPSS version 20.0 is used to find the data reliability, frequencies of data, correlation test and regression test in order to test all the hypothesis involved and to also answer all the objectives that present. Summary of The Findings-The result shows that export promotion programs have positive relationship with export performance but yet has no strong impact on export performance. Faculty of Business and Management 2014 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/25329/1/PPb_MOHD%20AMIRUL%20MOHD%20SYAFIQ%20BM%20M%2014_5.pdf Mohd Syafiq, Mohd Amirul (2014) To study the effectiveness of export promotion by Malaysian External Trade and Development (MATRADE) / Mohd Amirul Mohd Syafiq. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic International economic relations
International trade
Marketing research. Marketing research companies. Sales forecasting
Promotions
spellingShingle International economic relations
International trade
Marketing research. Marketing research companies. Sales forecasting
Promotions
Mohd Syafiq, Mohd Amirul
To study the effectiveness of export promotion by Malaysian External Trade and Development (MATRADE) / Mohd Amirul Mohd Syafiq
description Purpose-Export performance is really important for the firms in order to identify their strength. One of the strategies is to export. MATRADE, a national trade agency offer various support for these firm to export. Thus the purpose of this research is to find out how effective the export promotion programs on export performance of the firms. Problem Statement-The gap that the researcher find is MATRADE have not done any study or research on measuring their effectiveness of export promotion programs on the firms export performance. Secondly is how the export performance is operationalised. The last gap is expenditure does not reflect output. Objective-To find the relationship between export promotion programs on export performance. Next, is to find which factor or which export promotion program gave impact the most on export performance. Methodology-A close-ended questionnaire survey is conducted with a sample size of 50 respondents among MATRADE members who is active in export activity for the last 18 months. SPSS version 20.0 is used to find the data reliability, frequencies of data, correlation test and regression test in order to test all the hypothesis involved and to also answer all the objectives that present. Summary of The Findings-The result shows that export promotion programs have positive relationship with export performance but yet has no strong impact on export performance.
format Student Project
author Mohd Syafiq, Mohd Amirul
author_facet Mohd Syafiq, Mohd Amirul
author_sort Mohd Syafiq, Mohd Amirul
title To study the effectiveness of export promotion by Malaysian External Trade and Development (MATRADE) / Mohd Amirul Mohd Syafiq
title_short To study the effectiveness of export promotion by Malaysian External Trade and Development (MATRADE) / Mohd Amirul Mohd Syafiq
title_full To study the effectiveness of export promotion by Malaysian External Trade and Development (MATRADE) / Mohd Amirul Mohd Syafiq
title_fullStr To study the effectiveness of export promotion by Malaysian External Trade and Development (MATRADE) / Mohd Amirul Mohd Syafiq
title_full_unstemmed To study the effectiveness of export promotion by Malaysian External Trade and Development (MATRADE) / Mohd Amirul Mohd Syafiq
title_sort to study the effectiveness of export promotion by malaysian external trade and development (matrade) / mohd amirul mohd syafiq
publisher Faculty of Business and Management
publishDate 2014
url http://ir.uitm.edu.my/id/eprint/25329/
http://ir.uitm.edu.my/id/eprint/25329/1/PPb_MOHD%20AMIRUL%20MOHD%20SYAFIQ%20BM%20M%2014_5.pdf
first_indexed 2023-09-18T23:14:31Z
last_indexed 2023-09-18T23:14:31Z
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