A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin

These researches focus on the relationship between house purchasing with personal factors, location, product design and price. The purpose of the research is to investigate on the factors influencing house purchasing behavior amongst customers in Malacca. In addition, by doing this research the rese...

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Main Authors:	Aflus, Mohd Ammar, Mohd Aripin, Siti Nurul Hidayah
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2014
Subjects:	Housing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Purchasing. Selling. Sales personnel. Sales executives
Online Access:	http://ir.uitm.edu.my/id/eprint/25330/ http://ir.uitm.edu.my/id/eprint/25330/1/PPb_MOHD%20AMMAR%20AFLUS%20BM%20M%2014_5.pdf

id	uitm-25330
recordtype	eprints
spelling	uitm-253302019-10-25T03:11:17Z http://ir.uitm.edu.my/id/eprint/25330/ A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin Aflus, Mohd Ammar Mohd Aripin, Siti Nurul Hidayah Housing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Purchasing. Selling. Sales personnel. Sales executives These researches focus on the relationship between house purchasing with personal factors, location, product design and price. The purpose of the research is to investigate on the factors influencing house purchasing behavior amongst customers in Malacca. In addition, by doing this research the researchers will know whether there are any significant relationships between variables. The questionnaire was developed and distributed to 100 respondents in Malacca. Frequency distribution, reliability test, correlation analysis and regression analysis has been chosen by using SPSS system to find out the result. The findings indicate that a location is the most factors that influence house purchasing behavior amongst customers than personal factors, product design and price. Faculty of Business and Management 2014 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/25330/1/PPb_MOHD%20AMMAR%20AFLUS%20BM%20M%2014_5.pdf Aflus, Mohd Ammar and Mohd Aripin, Siti Nurul Hidayah (2014) A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Housing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Purchasing. Selling. Sales personnel. Sales executives
spellingShingle	Housing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Purchasing. Selling. Sales personnel. Sales executives Aflus, Mohd Ammar Mohd Aripin, Siti Nurul Hidayah A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin
description	These researches focus on the relationship between house purchasing with personal factors, location, product design and price. The purpose of the research is to investigate on the factors influencing house purchasing behavior amongst customers in Malacca. In addition, by doing this research the researchers will know whether there are any significant relationships between variables. The questionnaire was developed and distributed to 100 respondents in Malacca. Frequency distribution, reliability test, correlation analysis and regression analysis has been chosen by using SPSS system to find out the result. The findings indicate that a location is the most factors that influence house purchasing behavior amongst customers than personal factors, product design and price.
format	Student Project
author	Aflus, Mohd Ammar Mohd Aripin, Siti Nurul Hidayah
author_facet	Aflus, Mohd Ammar Mohd Aripin, Siti Nurul Hidayah
author_sort	Aflus, Mohd Ammar
title	A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin
title_short	A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin
title_full	A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin
title_fullStr	A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin
title_full_unstemmed	A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin
title_sort	study on factors influencing house purchasing behavior amongst customers in malacca / mohd ammar aflus and siti nurul hidayah mohd aripin
publisher	Faculty of Business and Management
publishDate	2014
url	http://ir.uitm.edu.my/id/eprint/25330/ http://ir.uitm.edu.my/id/eprint/25330/1/PPb_MOHD%20AMMAR%20AFLUS%20BM%20M%2014_5.pdf
first_indexed	2023-09-18T23:14:31Z
last_indexed	2023-09-18T23:14:31Z
_version_	1777419022787149824

A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin

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