An analytic hierarchy process AHP model for determining factors affecting entrepreneurship and business sustainability in Malaysia / Nur Bazilah Rasdi

Nowadays, business or entrepreneurship has become the most chosen vocation in the society. Sustainability is one of the aspects which is progressively essential for the society especially in the creation of entrepreneurship and business ventures. Sustainability, which relates to profitability, pr...

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Main Author:	Rasdi, Nur Bazilah
Format:	Thesis
Language:	English
Published:	2019
Subjects:	Business cycles. Economic fluctuations. Economic indicators Entrepreneurship. Risk and uncertainty
Online Access:	http://ir.uitm.edu.my/id/eprint/25386/ http://ir.uitm.edu.my/id/eprint/25386/1/TD_NUR%20BAZILAH%20RASDI%20CS%20R%2019_5.pdf

id	uitm-25386
recordtype	eprints
spelling	uitm-253862019-08-28T07:11:16Z http://ir.uitm.edu.my/id/eprint/25386/ An analytic hierarchy process AHP model for determining factors affecting entrepreneurship and business sustainability in Malaysia / Nur Bazilah Rasdi Rasdi, Nur Bazilah Business cycles. Economic fluctuations. Economic indicators Entrepreneurship. Risk and uncertainty Nowadays, business or entrepreneurship has become the most chosen vocation in the society. Sustainability is one of the aspects which is progressively essential for the society especially in the creation of entrepreneurship and business ventures. Sustainability, which relates to profitability, productivity and financial performance to last in time, is important for entrepreneurship and business as it reflects the ability of a corporation. The factors which are related to entrepreneurship and business sustainability are environment, business factors, behavior and human relations. All these factors are considered as the criteria and each criterion has its own subcriteria. This study focuses on analyzing and ranking the criteria and subcriteria that affect entrepreneurship and business sustainability. Analytic Hierarchy Process (AHP) has been used to analyze the data, which consists of responses from seven experts who compared the relative importance in all the criteria and subcriteria. The results show that behavior factor is the most important criterion in business sustainability, followed by business factor, human relations and environment factor. Meanwhile, motivation is shown to be the most important subcriterion in the behavior factor. For the business factor, business management is ranked first. Leadership is the most important element in human relations and finally, social awareness has the highest rank for the most important element in the environment factor. 2019-08-28 Thesis NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/25386/1/TD_NUR%20BAZILAH%20RASDI%20CS%20R%2019_5.pdf Rasdi, Nur Bazilah (2019) An analytic hierarchy process AHP model for determining factors affecting entrepreneurship and business sustainability in Malaysia / Nur Bazilah Rasdi. Degree thesis, Universiti Teknologi Mara, Perlis.
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Business cycles. Economic fluctuations. Economic indicators Entrepreneurship. Risk and uncertainty
spellingShingle	Business cycles. Economic fluctuations. Economic indicators Entrepreneurship. Risk and uncertainty Rasdi, Nur Bazilah An analytic hierarchy process AHP model for determining factors affecting entrepreneurship and business sustainability in Malaysia / Nur Bazilah Rasdi
description	Nowadays, business or entrepreneurship has become the most chosen vocation in the society. Sustainability is one of the aspects which is progressively essential for the society especially in the creation of entrepreneurship and business ventures. Sustainability, which relates to profitability, productivity and financial performance to last in time, is important for entrepreneurship and business as it reflects the ability of a corporation. The factors which are related to entrepreneurship and business sustainability are environment, business factors, behavior and human relations. All these factors are considered as the criteria and each criterion has its own subcriteria. This study focuses on analyzing and ranking the criteria and subcriteria that affect entrepreneurship and business sustainability. Analytic Hierarchy Process (AHP) has been used to analyze the data, which consists of responses from seven experts who compared the relative importance in all the criteria and subcriteria. The results show that behavior factor is the most important criterion in business sustainability, followed by business factor, human relations and environment factor. Meanwhile, motivation is shown to be the most important subcriterion in the behavior factor. For the business factor, business management is ranked first. Leadership is the most important element in human relations and finally, social awareness has the highest rank for the most important element in the environment factor.
format	Thesis
author	Rasdi, Nur Bazilah
author_facet	Rasdi, Nur Bazilah
author_sort	Rasdi, Nur Bazilah
title	An analytic hierarchy process AHP model for determining factors affecting entrepreneurship and business sustainability in Malaysia / Nur Bazilah Rasdi
title_short	An analytic hierarchy process AHP model for determining factors affecting entrepreneurship and business sustainability in Malaysia / Nur Bazilah Rasdi
title_full	An analytic hierarchy process AHP model for determining factors affecting entrepreneurship and business sustainability in Malaysia / Nur Bazilah Rasdi
title_fullStr	An analytic hierarchy process AHP model for determining factors affecting entrepreneurship and business sustainability in Malaysia / Nur Bazilah Rasdi
title_full_unstemmed	An analytic hierarchy process AHP model for determining factors affecting entrepreneurship and business sustainability in Malaysia / Nur Bazilah Rasdi
title_sort	analytic hierarchy process ahp model for determining factors affecting entrepreneurship and business sustainability in malaysia / nur bazilah rasdi
publishDate	2019
url	http://ir.uitm.edu.my/id/eprint/25386/ http://ir.uitm.edu.my/id/eprint/25386/1/TD_NUR%20BAZILAH%20RASDI%20CS%20R%2019_5.pdf
first_indexed	2023-09-18T23:14:38Z
last_indexed	2023-09-18T23:14:38Z
_version_	1777419030021275648

An analytic hierarchy process AHP model for determining factors affecting entrepreneurship and business sustainability in Malaysia / Nur Bazilah Rasdi

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