The competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products / Mohd Hasbullah Halmi

The purpose of this research is to study the competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products. The research is exploratory research. In this study also researcher make an assumptions that with IKHLAS products has been successful in market, Takaful IKHLAS will make more profit...

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Bibliographic Details
Main Author:	Halmi, Mohd Hasbullah
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2011
Subjects:	Competition. Production. Wealth Insurance
Online Access:	http://ir.uitm.edu.my/id/eprint/25444/ http://ir.uitm.edu.my/id/eprint/25444/1/PPb_MOHD%20HASBULLAH%20HALMI%20BM%20M%2011_5.pdf

id	uitm-25444
recordtype	eprints
spelling	uitm-254442019-11-12T05:38:04Z http://ir.uitm.edu.my/id/eprint/25444/ The competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products / Mohd Hasbullah Halmi Halmi, Mohd Hasbullah Competition. Production. Wealth Insurance The purpose of this research is to study the competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products. The research is exploratory research. In this study also researcher make an assumptions that with IKHLAS products has been successful in market, Takaful IKHLAS will make more profit regarding to the premium and also can bear a losses towards claims. Researcher also tries to include and find recommendation guideline in promoting IKHLAS products. In this study, the methods used are observation, interview and questionnaire to identify the relevant information regarding the study. Researcher used secondary data such as journal, articles, newspaper, magazines, report as well as primary data. All the data obtained from TISB that runs through July 2003 until 2009. The researcher also structured questionnaire design to obtain the information. Researcher also used probability sampling technique which is the simple random sampling to gain information regarding this research. 30 questionnaires were given to respondents to answer the questionnaire. The result on the competitive advantage and the growth of Takaful Ikhlas Sdn Bhd product may need changes or improvement in their performance in order to able in providing good quality of products and give competitive advantages to other companies. This research will emphasize on finding whether the competitive advantage and the growth of IKHLAS products can be the reason to the perception and preference likes services, products benefits and promotion of the products in Takaful IKHLAS Sdn Bhd or not. This is because, compare to its earlier promoted, IKHLAS products had continually growth and attract publics, clients, customers and also participants. It’s involving the nature of Islamic Shariah and Takaful itself. Sample size refers that I referred are about 30 respondents. The sample size is needed to gather an accurate result. Based on the study, the sample of respondent was drawn through a simple random sampling procedure. For the purpose of this study, the researcher can only use 100 respondents as a sample. The questionnaires distributed were modified from the SERVQUAL instrument, and consists of 33 items rated. All data were analyzed by using frequency analysis, descriptive statistics and cross tabulation. Faculty of Business and Management 2011 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/25444/1/PPb_MOHD%20HASBULLAH%20HALMI%20BM%20M%2011_5.pdf Halmi, Mohd Hasbullah (2011) The competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products / Mohd Hasbullah Halmi. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Competition. Production. Wealth Insurance
spellingShingle	Competition. Production. Wealth Insurance Halmi, Mohd Hasbullah The competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products / Mohd Hasbullah Halmi
description	The purpose of this research is to study the competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products. The research is exploratory research. In this study also researcher make an assumptions that with IKHLAS products has been successful in market, Takaful IKHLAS will make more profit regarding to the premium and also can bear a losses towards claims. Researcher also tries to include and find recommendation guideline in promoting IKHLAS products. In this study, the methods used are observation, interview and questionnaire to identify the relevant information regarding the study. Researcher used secondary data such as journal, articles, newspaper, magazines, report as well as primary data. All the data obtained from TISB that runs through July 2003 until 2009. The researcher also structured questionnaire design to obtain the information. Researcher also used probability sampling technique which is the simple random sampling to gain information regarding this research. 30 questionnaires were given to respondents to answer the questionnaire. The result on the competitive advantage and the growth of Takaful Ikhlas Sdn Bhd product may need changes or improvement in their performance in order to able in providing good quality of products and give competitive advantages to other companies. This research will emphasize on finding whether the competitive advantage and the growth of IKHLAS products can be the reason to the perception and preference likes services, products benefits and promotion of the products in Takaful IKHLAS Sdn Bhd or not. This is because, compare to its earlier promoted, IKHLAS products had continually growth and attract publics, clients, customers and also participants. It’s involving the nature of Islamic Shariah and Takaful itself. Sample size refers that I referred are about 30 respondents. The sample size is needed to gather an accurate result. Based on the study, the sample of respondent was drawn through a simple random sampling procedure. For the purpose of this study, the researcher can only use 100 respondents as a sample. The questionnaires distributed were modified from the SERVQUAL instrument, and consists of 33 items rated. All data were analyzed by using frequency analysis, descriptive statistics and cross tabulation.
format	Student Project
author	Halmi, Mohd Hasbullah
author_facet	Halmi, Mohd Hasbullah
author_sort	Halmi, Mohd Hasbullah
title	The competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products / Mohd Hasbullah Halmi
title_short	The competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products / Mohd Hasbullah Halmi
title_full	The competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products / Mohd Hasbullah Halmi
title_fullStr	The competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products / Mohd Hasbullah Halmi
title_full_unstemmed	The competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products / Mohd Hasbullah Halmi
title_sort	competitive advantage and the growth of takaful ikhlas sdn bhd products / mohd hasbullah halmi
publisher	Faculty of Business and Management
publishDate	2011
url	http://ir.uitm.edu.my/id/eprint/25444/ http://ir.uitm.edu.my/id/eprint/25444/1/PPb_MOHD%20HASBULLAH%20HALMI%20BM%20M%2011_5.pdf
first_indexed	2023-09-18T23:14:45Z
last_indexed	2023-09-18T23:14:45Z
_version_	1777419037703143424

The competitive advantage and the growth of Takaful Ikhlas Sdn Bhd products / Mohd Hasbullah Halmi

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