Implementation of consumer behavior process: a study on Melaka International Trade Center (MITC) / Mohd Khairul Amri Zakaria

The issue for this report is to knowing the level of customer loyalty in the services made by Melaka International Trade Center (MITC). Since the MITC performance is depends on the sales of renting the place, it is necessary to keep the customer to make their frequent purchase on MITC. This report w...

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Bibliographic Details
Main Author: Zakaria, Mohd Khairul Amri
Format: Student Project
Language:English
Published: Faculty of Business and Management 2010
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/25478/
http://ir.uitm.edu.my/id/eprint/25478/1/PPb_MOHD%20KHAIRUL%20AMRI%20ZAKARIA%20BM%20M%2010_5.pdf