Factors of customer behaviours towards internet banking among Johor Corporation employees / Nur Nadiah Atan and Siti Talha Saimi

Purpose – The purpose of the study is to investigate the factors of customer behavior towards internet banking among Johor Corporation Employees and to ascertain the most factors that influence customer behavior towards internet banking. Design/methodology/approach – In order to get the data, in th...

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Bibliographic Details
Main Authors:	Atan, Nur Nadiah, Saimi, Siti Talha
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2013
Subjects:	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Banking Computer networks. Electronic information resources . Including the Internet
Online Access:	http://ir.uitm.edu.my/id/eprint/26133/ http://ir.uitm.edu.my/id/eprint/26133/1/PPb_NUR%20NADIAH%20ATAN%20BM%20M%2013_5.pdf

id	uitm-26133
recordtype	eprints
spelling	uitm-261332020-01-16T05:31:39Z http://ir.uitm.edu.my/id/eprint/26133/ Factors of customer behaviours towards internet banking among Johor Corporation employees / Nur Nadiah Atan and Siti Talha Saimi Atan, Nur Nadiah Saimi, Siti Talha Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Banking Computer networks. Electronic information resources . Including the Internet Purpose – The purpose of the study is to investigate the factors of customer behavior towards internet banking among Johor Corporation Employees and to ascertain the most factors that influence customer behavior towards internet banking. Design/methodology/approach – In order to get the data, in this research questionnaire is constructed and distributed using probability sampling method among 150 respondents of the employees of Johor Corporation. Techniques that involve in this study are frequency analysis, descriptive statistics, reliability test, correlation and regressions analysis. Regressions analysis are applied to ascertain the most factors that influences customer behaviour towards internet banking. Finding – Security and privacy aspect and perceived usefulness are found to have significant relationship with customer behavior towards internet banking and being the most factors that influence customer behavior. Practical Implications - This research shows the more understand on the factors that influences customer behavior towards internet banking among Johor Corporation employees. Faculty of Business and Management 2013 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/26133/1/PPb_NUR%20NADIAH%20ATAN%20BM%20M%2013_5.pdf Atan, Nur Nadiah and Saimi, Siti Talha (2013) Factors of customer behaviours towards internet banking among Johor Corporation employees / Nur Nadiah Atan and Siti Talha Saimi. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Banking Computer networks. Electronic information resources . Including the Internet
spellingShingle	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Banking Computer networks. Electronic information resources . Including the Internet Atan, Nur Nadiah Saimi, Siti Talha Factors of customer behaviours towards internet banking among Johor Corporation employees / Nur Nadiah Atan and Siti Talha Saimi
description	Purpose – The purpose of the study is to investigate the factors of customer behavior towards internet banking among Johor Corporation Employees and to ascertain the most factors that influence customer behavior towards internet banking. Design/methodology/approach – In order to get the data, in this research questionnaire is constructed and distributed using probability sampling method among 150 respondents of the employees of Johor Corporation. Techniques that involve in this study are frequency analysis, descriptive statistics, reliability test, correlation and regressions analysis. Regressions analysis are applied to ascertain the most factors that influences customer behaviour towards internet banking. Finding – Security and privacy aspect and perceived usefulness are found to have significant relationship with customer behavior towards internet banking and being the most factors that influence customer behavior. Practical Implications - This research shows the more understand on the factors that influences customer behavior towards internet banking among Johor Corporation employees.
format	Student Project
author	Atan, Nur Nadiah Saimi, Siti Talha
author_facet	Atan, Nur Nadiah Saimi, Siti Talha
author_sort	Atan, Nur Nadiah
title	Factors of customer behaviours towards internet banking among Johor Corporation employees / Nur Nadiah Atan and Siti Talha Saimi
title_short	Factors of customer behaviours towards internet banking among Johor Corporation employees / Nur Nadiah Atan and Siti Talha Saimi
title_full	Factors of customer behaviours towards internet banking among Johor Corporation employees / Nur Nadiah Atan and Siti Talha Saimi
title_fullStr	Factors of customer behaviours towards internet banking among Johor Corporation employees / Nur Nadiah Atan and Siti Talha Saimi
title_full_unstemmed	Factors of customer behaviours towards internet banking among Johor Corporation employees / Nur Nadiah Atan and Siti Talha Saimi
title_sort	factors of customer behaviours towards internet banking among johor corporation employees / nur nadiah atan and siti talha saimi
publisher	Faculty of Business and Management
publishDate	2013
url	http://ir.uitm.edu.my/id/eprint/26133/ http://ir.uitm.edu.my/id/eprint/26133/1/PPb_NUR%20NADIAH%20ATAN%20BM%20M%2013_5.pdf
first_indexed	2023-09-18T23:16:15Z
last_indexed	2023-09-18T23:16:15Z
_version_	1777419131570618368

Factors of customer behaviours towards internet banking among Johor Corporation employees / Nur Nadiah Atan and Siti Talha Saimi

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