The impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban / Nur Syafinaz Abd Wahid

The purpose of this research is to know the impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban. Bank Kerjasama Rakyat Malaysia Berhad not only provide Ar-Rahnu service but other services such as personal loans, car loans, housing loan...

Full description

Bibliographic Details
Main Author: Abd Wahid, Nur Syafinaz
Format: Student Project
Language:English
Published: Faculty of Business and Management 2011
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/26187/
http://ir.uitm.edu.my/id/eprint/26187/1/PPb_NUR%20SYAFINAZ%20ABD%20WAHID%20BM%20M%2011_5.pdf
id uitm-26187
recordtype eprints
spelling uitm-261872020-01-17T02:56:54Z http://ir.uitm.edu.my/id/eprint/26187/ The impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban / Nur Syafinaz Abd Wahid Abd Wahid, Nur Syafinaz Consumer satisfaction Customer services. Customer relations The purpose of this research is to know the impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban. Bank Kerjasama Rakyat Malaysia Berhad not only provide Ar-Rahnu service but other services such as personal loans, car loans, housing loans, education loans and so forth for making customers easier while they come to Bank Rakyat. Although the services are to make customers easier while they come to Bank Rakyat but they are some complaints from the customers about the service quality for example such operating hours not convenience, the communication between staff and customers and so on. The main objectives of this research is to identify the level of customer satisfaction toward Ar-Rahnu service quality that has been provided by Bank Rakyat, the level of service quality provide by the Ar-Rahnu towards their customers and to identify the most factors that influence the customer satisfaction of Ar- Rahnu service that have been offered to them. This research is conducted by using non probability sampling and the sampling method is convenience sampling. 40 respondents have been asked by using questionnaires in order to gain information and feedback to the company. The questionnaires consist of question about the service quality dimensions and customers satisfaction toward the Ar-Rahnu service at Bank Rakyat Seremban. The findings showed that most of the customers were satisfied with the service provided at Bank Rakyat Seremban. Although the customers satisfied with the service, the company need to improve and maintain the service quality if they want to build long term relationship with their customers. Faculty of Business and Management 2011 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/26187/1/PPb_NUR%20SYAFINAZ%20ABD%20WAHID%20BM%20M%2011_5.pdf Abd Wahid, Nur Syafinaz (2011) The impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban / Nur Syafinaz Abd Wahid. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Consumer satisfaction
Customer services. Customer relations
spellingShingle Consumer satisfaction
Customer services. Customer relations
Abd Wahid, Nur Syafinaz
The impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban / Nur Syafinaz Abd Wahid
description The purpose of this research is to know the impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban. Bank Kerjasama Rakyat Malaysia Berhad not only provide Ar-Rahnu service but other services such as personal loans, car loans, housing loans, education loans and so forth for making customers easier while they come to Bank Rakyat. Although the services are to make customers easier while they come to Bank Rakyat but they are some complaints from the customers about the service quality for example such operating hours not convenience, the communication between staff and customers and so on. The main objectives of this research is to identify the level of customer satisfaction toward Ar-Rahnu service quality that has been provided by Bank Rakyat, the level of service quality provide by the Ar-Rahnu towards their customers and to identify the most factors that influence the customer satisfaction of Ar- Rahnu service that have been offered to them. This research is conducted by using non probability sampling and the sampling method is convenience sampling. 40 respondents have been asked by using questionnaires in order to gain information and feedback to the company. The questionnaires consist of question about the service quality dimensions and customers satisfaction toward the Ar-Rahnu service at Bank Rakyat Seremban. The findings showed that most of the customers were satisfied with the service provided at Bank Rakyat Seremban. Although the customers satisfied with the service, the company need to improve and maintain the service quality if they want to build long term relationship with their customers.
format Student Project
author Abd Wahid, Nur Syafinaz
author_facet Abd Wahid, Nur Syafinaz
author_sort Abd Wahid, Nur Syafinaz
title The impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban / Nur Syafinaz Abd Wahid
title_short The impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban / Nur Syafinaz Abd Wahid
title_full The impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban / Nur Syafinaz Abd Wahid
title_fullStr The impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban / Nur Syafinaz Abd Wahid
title_full_unstemmed The impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban / Nur Syafinaz Abd Wahid
title_sort impact of the ar-rahnu service quality on customer’s satisfaction at bank kerjasama rakyat malaysia berhad, seremban / nur syafinaz abd wahid
publisher Faculty of Business and Management
publishDate 2011
url http://ir.uitm.edu.my/id/eprint/26187/
http://ir.uitm.edu.my/id/eprint/26187/1/PPb_NUR%20SYAFINAZ%20ABD%20WAHID%20BM%20M%2011_5.pdf
first_indexed 2023-09-18T23:16:21Z
last_indexed 2023-09-18T23:16:21Z
_version_ 1777419138622291968