Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor

This study investigated the customer review in Kinrara Resort by using Booking.com and Agoda. An observation has been conduct to collect data through Online Travel Agency (OTA). The choose of sample which is Kinrara Resort is due to the less study that has been conduct before specifically about the...

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Main Authors: Abd Rahman, Edina, Abd Shukor, Nurannisa Syifa
Format: Student Project
Language:English
Published: Faculty of Hotel and Tourism, Universiti Teknologi MARA 2018
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/26533/
http://ir.uitm.edu.my/id/eprint/26533/1/PPb_EDINA%20ABD%20RAHMAN%20HM%20T%2018_5.pdf
id uitm-26533
recordtype eprints
spelling uitm-265332019-12-02T04:06:21Z http://ir.uitm.edu.my/id/eprint/26533/ Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor Abd Rahman, Edina Abd Shukor, Nurannisa Syifa HA Statistics Consumer satisfaction Customer services. Customer relations Purchasing. Selling. Sales personnel. Sales executives Electronic commerce This study investigated the customer review in Kinrara Resort by using Booking.com and Agoda. An observation has been conduct to collect data through Online Travel Agency (OTA). The choose of sample which is Kinrara Resort is due to the less study that has been conduct before specifically about the result. The objective of this study to understand the customer reviews on several factors on Kinrara Resort by using Booking.com and Agoda. Moreover, this study also wants to understand the effect of customer review reflected towards the resort through resort's booking. The factors that have been used for frequency analysis is cleanliness, comfort, location, facilities, staff and value for money. This study will be used the qualitative research design by using secondary data as the research instrument. The result shows that most factors that have a highest rating is the location for both Booking.com and Agoda. While the lowest rating that customer choose is the service. Faculty of Hotel and Tourism, Universiti Teknologi MARA 2018-07 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/26533/1/PPb_EDINA%20ABD%20RAHMAN%20HM%20T%2018_5.pdf Abd Rahman, Edina and Abd Shukor, Nurannisa Syifa (2018) Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic HA Statistics
Consumer satisfaction
Customer services. Customer relations
Purchasing. Selling. Sales personnel. Sales executives
Electronic commerce
spellingShingle HA Statistics
Consumer satisfaction
Customer services. Customer relations
Purchasing. Selling. Sales personnel. Sales executives
Electronic commerce
Abd Rahman, Edina
Abd Shukor, Nurannisa Syifa
Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor
description This study investigated the customer review in Kinrara Resort by using Booking.com and Agoda. An observation has been conduct to collect data through Online Travel Agency (OTA). The choose of sample which is Kinrara Resort is due to the less study that has been conduct before specifically about the result. The objective of this study to understand the customer reviews on several factors on Kinrara Resort by using Booking.com and Agoda. Moreover, this study also wants to understand the effect of customer review reflected towards the resort through resort's booking. The factors that have been used for frequency analysis is cleanliness, comfort, location, facilities, staff and value for money. This study will be used the qualitative research design by using secondary data as the research instrument. The result shows that most factors that have a highest rating is the location for both Booking.com and Agoda. While the lowest rating that customer choose is the service.
format Student Project
author Abd Rahman, Edina
Abd Shukor, Nurannisa Syifa
author_facet Abd Rahman, Edina
Abd Shukor, Nurannisa Syifa
author_sort Abd Rahman, Edina
title Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor
title_short Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor
title_full Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor
title_fullStr Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor
title_full_unstemmed Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor
title_sort customer review on kinrara resort, selangor through booking.com and agoda / edina abd rahman and nurannisa syifa abd shukor
publisher Faculty of Hotel and Tourism, Universiti Teknologi MARA
publishDate 2018
url http://ir.uitm.edu.my/id/eprint/26533/
http://ir.uitm.edu.my/id/eprint/26533/1/PPb_EDINA%20ABD%20RAHMAN%20HM%20T%2018_5.pdf
first_indexed 2023-09-18T23:16:59Z
last_indexed 2023-09-18T23:16:59Z
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