Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor
This study investigated the customer review in Kinrara Resort by using Booking.com and Agoda. An observation has been conduct to collect data through Online Travel Agency (OTA). The choose of sample which is Kinrara Resort is due to the less study that has been conduct before specifically about the...
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Format: | Student Project |
Language: | English |
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Faculty of Hotel and Tourism, Universiti Teknologi MARA
2018
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Online Access: | http://ir.uitm.edu.my/id/eprint/26533/ http://ir.uitm.edu.my/id/eprint/26533/1/PPb_EDINA%20ABD%20RAHMAN%20HM%20T%2018_5.pdf |
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uitm-265332019-12-02T04:06:21Z http://ir.uitm.edu.my/id/eprint/26533/ Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor Abd Rahman, Edina Abd Shukor, Nurannisa Syifa HA Statistics Consumer satisfaction Customer services. Customer relations Purchasing. Selling. Sales personnel. Sales executives Electronic commerce This study investigated the customer review in Kinrara Resort by using Booking.com and Agoda. An observation has been conduct to collect data through Online Travel Agency (OTA). The choose of sample which is Kinrara Resort is due to the less study that has been conduct before specifically about the result. The objective of this study to understand the customer reviews on several factors on Kinrara Resort by using Booking.com and Agoda. Moreover, this study also wants to understand the effect of customer review reflected towards the resort through resort's booking. The factors that have been used for frequency analysis is cleanliness, comfort, location, facilities, staff and value for money. This study will be used the qualitative research design by using secondary data as the research instrument. The result shows that most factors that have a highest rating is the location for both Booking.com and Agoda. While the lowest rating that customer choose is the service. Faculty of Hotel and Tourism, Universiti Teknologi MARA 2018-07 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/26533/1/PPb_EDINA%20ABD%20RAHMAN%20HM%20T%2018_5.pdf Abd Rahman, Edina and Abd Shukor, Nurannisa Syifa (2018) Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor. [Student Project] (Unpublished) |
repository_type |
Digital Repository |
institution_category |
Local University |
institution |
Universiti Teknologi MARA |
building |
UiTM Institutional Repository |
collection |
Online Access |
language |
English |
topic |
HA Statistics Consumer satisfaction Customer services. Customer relations Purchasing. Selling. Sales personnel. Sales executives Electronic commerce |
spellingShingle |
HA Statistics Consumer satisfaction Customer services. Customer relations Purchasing. Selling. Sales personnel. Sales executives Electronic commerce Abd Rahman, Edina Abd Shukor, Nurannisa Syifa Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor |
description |
This study investigated the customer review in Kinrara Resort by using Booking.com and Agoda. An observation has been conduct to collect data through Online Travel Agency (OTA). The choose of sample which is Kinrara Resort is due to the less study that has been conduct before specifically about the result. The objective of this study to understand the customer reviews on several factors on Kinrara Resort by using Booking.com and Agoda. Moreover, this study also wants to understand the effect of customer review reflected towards the resort through resort's booking. The factors that have been used for frequency analysis is cleanliness, comfort, location, facilities, staff and value for money. This study will be used the qualitative research design by using secondary data as the research instrument. The result shows that most factors that have a highest rating is the location for both Booking.com and Agoda. While the lowest rating that customer choose is the service. |
format |
Student Project |
author |
Abd Rahman, Edina Abd Shukor, Nurannisa Syifa |
author_facet |
Abd Rahman, Edina Abd Shukor, Nurannisa Syifa |
author_sort |
Abd Rahman, Edina |
title |
Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor |
title_short |
Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor |
title_full |
Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor |
title_fullStr |
Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor |
title_full_unstemmed |
Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor |
title_sort |
customer review on kinrara resort, selangor through booking.com and agoda / edina abd rahman and nurannisa syifa abd shukor |
publisher |
Faculty of Hotel and Tourism, Universiti Teknologi MARA |
publishDate |
2018 |
url |
http://ir.uitm.edu.my/id/eprint/26533/ http://ir.uitm.edu.my/id/eprint/26533/1/PPb_EDINA%20ABD%20RAHMAN%20HM%20T%2018_5.pdf |
first_indexed |
2023-09-18T23:16:59Z |
last_indexed |
2023-09-18T23:16:59Z |
_version_ |
1777419178026729472 |