Ve' Licious Enterprise / Cynthia Elizabeth Duis... [et al.]

The business that we would like to open up is local home-made ice-cream business which we named Ve' Licious Enterprise. Ve' Licious Enterprise will be located at the 2nd Level Lot G of 1 Borneo Hypermall Alamesra, Kota Kinabalu. We choose to open up an ice-cream business because even thoug...

Full description

Bibliographic Details
Main Authors:	Duis, Cynthia Elizabeth, Vincent, Jessheila, Michael, Marounickley, Daraim, Netellyne, John Baptist, Nora
Format:	Entrepreneurship Project
Language:	English
Published:	Faculty of Hotel and Tourism Management, Universiti Teknologi MARA 2009
Subjects:	Small business. Medium-sized business Planning. Business planning. Strategic planning New business enterprises Food industry and trade. Halal food industry. Certification
Online Access:	http://ir.uitm.edu.my/id/eprint/26649/ http://ir.uitm.edu.my/id/eprint/26649/1/ETR_CYNTHIA%20ELIZABETH%20DUIS%20HM%20S%2009_5.pdf

id	uitm-26649
recordtype	eprints
spelling	uitm-266492019-11-28T09:12:50Z http://ir.uitm.edu.my/id/eprint/26649/ Ve' Licious Enterprise / Cynthia Elizabeth Duis... [et al.] Duis, Cynthia Elizabeth Vincent, Jessheila Michael, Marounickley Daraim, Netellyne John Baptist, Nora Small business. Medium-sized business Planning. Business planning. Strategic planning New business enterprises Food industry and trade. Halal food industry. Certification The business that we would like to open up is local home-made ice-cream business which we named Ve' Licious Enterprise. Ve' Licious Enterprise will be located at the 2nd Level Lot G of 1 Borneo Hypermall Alamesra, Kota Kinabalu. We choose to open up an ice-cream business because even though ice-cream is not something that we consume all the time, but the demands still exist and based from our conducted research, we found that there are nine ice-cream lovers among ten respondents. In our business, we are introducing fruit and vegetable flavoured ice-cream to the public. The idea of selling fruit and vegetable flavoured ice-cream is not entirely new because such idea has already existed but there's only one similar business in Sabah, which is Veda Blu that based in lnanam with four established branches throughout Sabah. We are aiming to introduce a much affordable than our competitors and healthy local home-made ice-cream to the Sabah people and we believe that with sufficient promotional activities due time, people will be aware of our product existence and enjoys consuming our product. And when our business is going well, only then we will consider opening up new branch at another chosen location in Sabah. Our business concept is that we open up our ice-cream booth and only sell our ice-cream in a wafer cone for environmental reason such as to help in reducing the global usage of the harmful Styrofoam and plastics container because these items is not easily recycled and unbiodegradable as compared to wafer cone which you can consume along with the ice-cream. Faculty of Hotel and Tourism Management, Universiti Teknologi MARA 2009 Entrepreneurship Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/26649/1/ETR_CYNTHIA%20ELIZABETH%20DUIS%20HM%20S%2009_5.pdf Duis, Cynthia Elizabeth and Vincent, Jessheila and Michael, Marounickley and Daraim, Netellyne and John Baptist, Nora (2009) Ve' Licious Enterprise / Cynthia Elizabeth Duis... [et al.]. [Entrepreneurship Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Small business. Medium-sized business Planning. Business planning. Strategic planning New business enterprises Food industry and trade. Halal food industry. Certification
spellingShingle	Small business. Medium-sized business Planning. Business planning. Strategic planning New business enterprises Food industry and trade. Halal food industry. Certification Duis, Cynthia Elizabeth Vincent, Jessheila Michael, Marounickley Daraim, Netellyne John Baptist, Nora Ve' Licious Enterprise / Cynthia Elizabeth Duis... [et al.]
description	The business that we would like to open up is local home-made ice-cream business which we named Ve' Licious Enterprise. Ve' Licious Enterprise will be located at the 2nd Level Lot G of 1 Borneo Hypermall Alamesra, Kota Kinabalu. We choose to open up an ice-cream business because even though ice-cream is not something that we consume all the time, but the demands still exist and based from our conducted research, we found that there are nine ice-cream lovers among ten respondents. In our business, we are introducing fruit and vegetable flavoured ice-cream to the public. The idea of selling fruit and vegetable flavoured ice-cream is not entirely new because such idea has already existed but there's only one similar business in Sabah, which is Veda Blu that based in lnanam with four established branches throughout Sabah. We are aiming to introduce a much affordable than our competitors and healthy local home-made ice-cream to the Sabah people and we believe that with sufficient promotional activities due time, people will be aware of our product existence and enjoys consuming our product. And when our business is going well, only then we will consider opening up new branch at another chosen location in Sabah. Our business concept is that we open up our ice-cream booth and only sell our ice-cream in a wafer cone for environmental reason such as to help in reducing the global usage of the harmful Styrofoam and plastics container because these items is not easily recycled and unbiodegradable as compared to wafer cone which you can consume along with the ice-cream.
format	Entrepreneurship Project
author	Duis, Cynthia Elizabeth Vincent, Jessheila Michael, Marounickley Daraim, Netellyne John Baptist, Nora
author_facet	Duis, Cynthia Elizabeth Vincent, Jessheila Michael, Marounickley Daraim, Netellyne John Baptist, Nora
author_sort	Duis, Cynthia Elizabeth
title	Ve' Licious Enterprise / Cynthia Elizabeth Duis... [et al.]
title_short	Ve' Licious Enterprise / Cynthia Elizabeth Duis... [et al.]
title_full	Ve' Licious Enterprise / Cynthia Elizabeth Duis... [et al.]
title_fullStr	Ve' Licious Enterprise / Cynthia Elizabeth Duis... [et al.]
title_full_unstemmed	Ve' Licious Enterprise / Cynthia Elizabeth Duis... [et al.]
title_sort	ve' licious enterprise / cynthia elizabeth duis... [et al.]
publisher	Faculty of Hotel and Tourism Management, Universiti Teknologi MARA
publishDate	2009
url	http://ir.uitm.edu.my/id/eprint/26649/ http://ir.uitm.edu.my/id/eprint/26649/1/ETR_CYNTHIA%20ELIZABETH%20DUIS%20HM%20S%2009_5.pdf
first_indexed	2023-09-18T23:17:12Z
last_indexed	2023-09-18T23:17:12Z
_version_	1777419192111202304

Ve' Licious Enterprise / Cynthia Elizabeth Duis... [et al.]

Similar Items