Pumpkin Crunch Enterprise / Eldalena Samsudin... [et al.]

Pumpkin Crunch Enterprise is a company that focuses on business retailing of pumpkin bars that operating their business in Warisan Square, which is situated at the heart of Kota Kinabalu, Sabah. The pumpkin bars is festive enough for the holidays and delicious enough for any occasion. Our company se...

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Bibliographic Details
Main Authors: Samsudin, Eldalena, Emaran, Emelia, Ahmad Shuhairi, Nor Shaziera, Mohd Sabri, Norhajar Atikah, Rosli, Rusydi
Format: Entrepreneurship Project
Language:English
Published: Faculty of Business Management 2010
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/26650/
http://ir.uitm.edu.my/id/eprint/26650/1/ETR_ELDALENA%20SAMSUDIN%20BM%20S%2010_5.pdf
id uitm-26650
recordtype eprints
spelling uitm-266502019-12-24T04:17:34Z http://ir.uitm.edu.my/id/eprint/26650/ Pumpkin Crunch Enterprise / Eldalena Samsudin... [et al.] Samsudin, Eldalena Emaran, Emelia Ahmad Shuhairi, Nor Shaziera Mohd Sabri, Norhajar Atikah Rosli, Rusydi Small business. Medium-sized business Planning. Business planning. Strategic planning New business enterprises Small business Pumpkin Crunch Enterprise is a company that focuses on business retailing of pumpkin bars that operating their business in Warisan Square, which is situated at the heart of Kota Kinabalu, Sabah. The pumpkin bars is festive enough for the holidays and delicious enough for any occasion. Our company sells pumpkin bars to all race and religion. Although our product is base on dessert, but we also care about our customer health such as we reduce the uses of sugar while we make this dessert. We also choose health and best ingredient to make this pumpkin bars. The business has identified its target market as the people around of the town who is shopping and has another business. These are 3 major market segment within the target area : teenagers, families, and ordering service. The first group consists of about 800 teenagers from primary school, college, and universities. Faculty of Business Management 2010 Entrepreneurship Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/26650/1/ETR_ELDALENA%20SAMSUDIN%20BM%20S%2010_5.pdf Samsudin, Eldalena and Emaran, Emelia and Ahmad Shuhairi, Nor Shaziera and Mohd Sabri, Norhajar Atikah and Rosli, Rusydi (2010) Pumpkin Crunch Enterprise / Eldalena Samsudin... [et al.]. [Entrepreneurship Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Small business. Medium-sized business
Planning. Business planning. Strategic planning
New business enterprises
Small business
spellingShingle Small business. Medium-sized business
Planning. Business planning. Strategic planning
New business enterprises
Small business
Samsudin, Eldalena
Emaran, Emelia
Ahmad Shuhairi, Nor Shaziera
Mohd Sabri, Norhajar Atikah
Rosli, Rusydi
Pumpkin Crunch Enterprise / Eldalena Samsudin... [et al.]
description Pumpkin Crunch Enterprise is a company that focuses on business retailing of pumpkin bars that operating their business in Warisan Square, which is situated at the heart of Kota Kinabalu, Sabah. The pumpkin bars is festive enough for the holidays and delicious enough for any occasion. Our company sells pumpkin bars to all race and religion. Although our product is base on dessert, but we also care about our customer health such as we reduce the uses of sugar while we make this dessert. We also choose health and best ingredient to make this pumpkin bars. The business has identified its target market as the people around of the town who is shopping and has another business. These are 3 major market segment within the target area : teenagers, families, and ordering service. The first group consists of about 800 teenagers from primary school, college, and universities.
format Entrepreneurship Project
author Samsudin, Eldalena
Emaran, Emelia
Ahmad Shuhairi, Nor Shaziera
Mohd Sabri, Norhajar Atikah
Rosli, Rusydi
author_facet Samsudin, Eldalena
Emaran, Emelia
Ahmad Shuhairi, Nor Shaziera
Mohd Sabri, Norhajar Atikah
Rosli, Rusydi
author_sort Samsudin, Eldalena
title Pumpkin Crunch Enterprise / Eldalena Samsudin... [et al.]
title_short Pumpkin Crunch Enterprise / Eldalena Samsudin... [et al.]
title_full Pumpkin Crunch Enterprise / Eldalena Samsudin... [et al.]
title_fullStr Pumpkin Crunch Enterprise / Eldalena Samsudin... [et al.]
title_full_unstemmed Pumpkin Crunch Enterprise / Eldalena Samsudin... [et al.]
title_sort pumpkin crunch enterprise / eldalena samsudin... [et al.]
publisher Faculty of Business Management
publishDate 2010
url http://ir.uitm.edu.my/id/eprint/26650/
http://ir.uitm.edu.my/id/eprint/26650/1/ETR_ELDALENA%20SAMSUDIN%20BM%20S%2010_5.pdf
first_indexed 2023-09-18T23:17:13Z
last_indexed 2023-09-18T23:17:13Z
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