Color in packaging / Shahrul Azmeer Azman
Consumers in the purchase of goods, first impressions are colour, and then shape, in the initial contact with the goods within 20 seconds, 80% colour sense, 20% sense form, related studies have shown that colour has pioneered momentum (Singh & Srivastava,2011). In the design of goods packaging,...
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| Format: | Article |
| Language: | English |
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Faculty of Art and Design
2020
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| Online Access: | http://ir.uitm.edu.my/id/eprint/28614/ http://ir.uitm.edu.my/id/eprint/28614/1/AJ_SHAHRUL%20AZMEER%20AZMAN%20AD%20M%2020.pdf |