Towards delighting your customer / Hamidah Kassim

Giving your customers more than they expected means delighting them. Delight is far more than satisfying. You must plan on producing and delivering high quality products and services. Remember that you are not just selling your customers products/ services, you are selling them satisfaction or value...

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Bibliographic Details
Main Author:	Kassim, Hamidah
Format:	Article
Language:	English
Published:	Perpustakaan Tun Abdul Razak, UiTM 2004
Subjects:	Marketing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Customer services. Customer relations
Online Access:	http://ir.uitm.edu.my/id/eprint/3/ http://ir.uitm.edu.my/id/eprint/3/1/AJ_HAMIDAH%20KASSIM%2004%201.pdf

id	uitm-3
recordtype	eprints
spelling	uitm-32018-06-04T07:25:44Z http://ir.uitm.edu.my/id/eprint/3/ Towards delighting your customer / Hamidah Kassim Kassim, Hamidah Marketing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Customer services. Customer relations Giving your customers more than they expected means delighting them. Delight is far more than satisfying. You must plan on producing and delivering high quality products and services. Remember that you are not just selling your customers products/ services, you are selling them satisfaction or value. Perpustakaan Tun Abdul Razak, UiTM 2004 Article PeerReviewed text en http://ir.uitm.edu.my/id/eprint/3/1/AJ_HAMIDAH%20KASSIM%2004%201.pdf Kassim, Hamidah (2004) Towards delighting your customer / Hamidah Kassim. Info PinTAR (2). pp. 1-10. ISSN 1675-9907
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Marketing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Customer services. Customer relations
spellingShingle	Marketing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Customer services. Customer relations Kassim, Hamidah Towards delighting your customer / Hamidah Kassim
description	Giving your customers more than they expected means delighting them. Delight is far more than satisfying. You must plan on producing and delivering high quality products and services. Remember that you are not just selling your customers products/ services, you are selling them satisfaction or value.
format	Article
author	Kassim, Hamidah
author_facet	Kassim, Hamidah
author_sort	Kassim, Hamidah
title	Towards delighting your customer / Hamidah Kassim
title_short	Towards delighting your customer / Hamidah Kassim
title_full	Towards delighting your customer / Hamidah Kassim
title_fullStr	Towards delighting your customer / Hamidah Kassim
title_full_unstemmed	Towards delighting your customer / Hamidah Kassim
title_sort	towards delighting your customer / hamidah kassim
publisher	Perpustakaan Tun Abdul Razak, UiTM
publishDate	2004
url	http://ir.uitm.edu.my/id/eprint/3/ http://ir.uitm.edu.my/id/eprint/3/1/AJ_HAMIDAH%20KASSIM%2004%201.pdf
first_indexed	2023-09-18T22:44:16Z
last_indexed	2023-09-18T22:44:16Z
_version_	1777417119543066624

Towards delighting your customer / Hamidah Kassim

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