Do you Facebook? Usage and applications of Facebook page among academic libraries in Malaysia / A. R. Riza Ayu and A. Abrizah

This paper explores usage and application of Facebook among Malaysian academic libraries in order to provide academic libraries with ideas for best practices in using social networking sites to better profile themselves and communicate effectively with their users in this new milieu. The research...

Full description

Bibliographic Details
Main Authors: A. R., Riza Ayu, A., Abrizah
Format: Conference or Workshop Item
Language:English
Published: 2011
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/3127/
http://ir.uitm.edu.my/id/eprint/3127/1/K_A.R.%20RIZA%20AYU%20A-LIEP%20IM%2011.pdf
id uitm-3127
recordtype eprints
spelling uitm-31272019-06-14T11:54:49Z http://ir.uitm.edu.my/id/eprint/3127/ Do you Facebook? Usage and applications of Facebook page among academic libraries in Malaysia / A. R. Riza Ayu and A. Abrizah A. R., Riza Ayu A., Abrizah Library Science. Information Science This paper explores usage and application of Facebook among Malaysian academic libraries in order to provide academic libraries with ideas for best practices in using social networking sites to better profile themselves and communicate effectively with their users in this new milieu. The research questions guiding this study are as follows: (a) What are the extent and nature of institutional Facebook use by Malaysian academic libraries?(b) What information that Malaysian academic libraries deliver through Facebook page? This study employs content analysis to examine current uses of the library Facebook page. A checkpoint was developed to analyze the libraries' usage and application of Facebook page. A total of 14 academic libraries in Malaysia are using Facebook page as part of their services to users. However only 3 libraries are fully utilizing their Facebook page and they have been identified as —Sitters" based on the 8-S Framework of Category Development for Facebook user. Most libraries are using their Facebook page for marketing and creating awareness of library services to their users. Keywords: Facebook, Malaysia; Social Networking Sites (SNS); Web 2.0; Academic Libraries, Malaysia; Library and information science (LIS, Malaysia. 2011 Conference or Workshop Item PeerReviewed text en http://ir.uitm.edu.my/id/eprint/3127/1/K_A.R.%20RIZA%20AYU%20A-LIEP%20IM%2011.pdf A. R., Riza Ayu and A., Abrizah (2011) Do you Facebook? Usage and applications of Facebook page among academic libraries in Malaysia / A. R. Riza Ayu and A. Abrizah. In: Proceedings of the Asia-Pacific Conference On Library & Information Education & Practice 2011 (A-LIEP2011), 22-24 June 2011, Putrajaya, Malaysia.
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Library Science. Information Science
spellingShingle Library Science. Information Science
A. R., Riza Ayu
A., Abrizah
Do you Facebook? Usage and applications of Facebook page among academic libraries in Malaysia / A. R. Riza Ayu and A. Abrizah
description This paper explores usage and application of Facebook among Malaysian academic libraries in order to provide academic libraries with ideas for best practices in using social networking sites to better profile themselves and communicate effectively with their users in this new milieu. The research questions guiding this study are as follows: (a) What are the extent and nature of institutional Facebook use by Malaysian academic libraries?(b) What information that Malaysian academic libraries deliver through Facebook page? This study employs content analysis to examine current uses of the library Facebook page. A checkpoint was developed to analyze the libraries' usage and application of Facebook page. A total of 14 academic libraries in Malaysia are using Facebook page as part of their services to users. However only 3 libraries are fully utilizing their Facebook page and they have been identified as —Sitters" based on the 8-S Framework of Category Development for Facebook user. Most libraries are using their Facebook page for marketing and creating awareness of library services to their users. Keywords: Facebook, Malaysia; Social Networking Sites (SNS); Web 2.0; Academic Libraries, Malaysia; Library and information science (LIS, Malaysia.
format Conference or Workshop Item
author A. R., Riza Ayu
A., Abrizah
author_facet A. R., Riza Ayu
A., Abrizah
author_sort A. R., Riza Ayu
title Do you Facebook? Usage and applications of Facebook page among academic libraries in Malaysia / A. R. Riza Ayu and A. Abrizah
title_short Do you Facebook? Usage and applications of Facebook page among academic libraries in Malaysia / A. R. Riza Ayu and A. Abrizah
title_full Do you Facebook? Usage and applications of Facebook page among academic libraries in Malaysia / A. R. Riza Ayu and A. Abrizah
title_fullStr Do you Facebook? Usage and applications of Facebook page among academic libraries in Malaysia / A. R. Riza Ayu and A. Abrizah
title_full_unstemmed Do you Facebook? Usage and applications of Facebook page among academic libraries in Malaysia / A. R. Riza Ayu and A. Abrizah
title_sort do you facebook? usage and applications of facebook page among academic libraries in malaysia / a. r. riza ayu and a. abrizah
publishDate 2011
url http://ir.uitm.edu.my/id/eprint/3127/
http://ir.uitm.edu.my/id/eprint/3127/1/K_A.R.%20RIZA%20AYU%20A-LIEP%20IM%2011.pdf
first_indexed 2023-09-18T22:46:36Z
last_indexed 2023-09-18T22:46:36Z
_version_ 1777417266139234304