Exploring students’ complaints behaviour for telecommunication industry in Malaysia / Syahmi Harudin, Siti Daleela Mohd Wahid and Nor Khasimah Aliman
The purpose of this study was to ascertain the relationship between students’ complaint behaviour and defection in Malaysian telecommunication industry. Self administered questionnaires were used to collect data. A total of 366 university students from 18 Malaysian public higher learning instituitio...
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Faculty of Business Management
2013
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uitm-87402019-10-23T06:54:51Z http://ir.uitm.edu.my/id/eprint/8740/ Exploring students’ complaints behaviour for telecommunication industry in Malaysia / Syahmi Harudin, Siti Daleela Mohd Wahid and Nor Khasimah Aliman Mohd Wahid, Siti Daleela Aliman, Nor Khasimah Harudin, Syahmi Telecommunication industry. Telegraph The purpose of this study was to ascertain the relationship between students’ complaint behaviour and defection in Malaysian telecommunication industry. Self administered questionnaires were used to collect data. A total of 366 university students from 18 Malaysian public higher learning instituition were recruited to participate in this study. The regression analysis were employed to explore the relationship between the two variables. The study demonstrated that there is a strong positive linear relationship between students’ complaint behavior and defection.The study also found that the influence of private complaint on the defection is much stronger than public complaint which corroborates with the previous study. Faculty of Business Management 2013 Article NonPeerReviewed Mohd Wahid, Siti Daleela and Aliman, Nor Khasimah and Harudin, Syahmi (2013) Exploring students’ complaints behaviour for telecommunication industry in Malaysia / Syahmi Harudin, Siti Daleela Mohd Wahid and Nor Khasimah Aliman. Business and Management Quarterly Review (BMQR), 4 (3&4). pp. 1-7. ISSN 2180-2777 |
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Universiti Teknologi MARA |
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UiTM Institutional Repository |
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topic |
Telecommunication industry. Telegraph |
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Telecommunication industry. Telegraph Mohd Wahid, Siti Daleela Aliman, Nor Khasimah Harudin, Syahmi Exploring students’ complaints behaviour for telecommunication industry in Malaysia / Syahmi Harudin, Siti Daleela Mohd Wahid and Nor Khasimah Aliman |
description |
The purpose of this study was to ascertain the relationship between students’ complaint behaviour and defection in Malaysian telecommunication industry. Self administered questionnaires were used to collect data. A total of 366 university students from 18 Malaysian public higher learning instituition were recruited to participate in this study. The regression analysis were employed to explore the relationship between the two variables. The study demonstrated that there is a strong positive linear relationship between students’ complaint behavior and defection.The study also found that the influence of private complaint on the defection is much stronger than public complaint which corroborates with the previous study. |
format |
Article |
author |
Mohd Wahid, Siti Daleela Aliman, Nor Khasimah Harudin, Syahmi |
author_facet |
Mohd Wahid, Siti Daleela Aliman, Nor Khasimah Harudin, Syahmi |
author_sort |
Mohd Wahid, Siti Daleela |
title |
Exploring students’ complaints behaviour for telecommunication industry in Malaysia / Syahmi Harudin, Siti Daleela Mohd Wahid and Nor Khasimah Aliman |
title_short |
Exploring students’ complaints behaviour for telecommunication industry in Malaysia / Syahmi Harudin, Siti Daleela Mohd Wahid and Nor Khasimah Aliman |
title_full |
Exploring students’ complaints behaviour for telecommunication industry in Malaysia / Syahmi Harudin, Siti Daleela Mohd Wahid and Nor Khasimah Aliman |
title_fullStr |
Exploring students’ complaints behaviour for telecommunication industry in Malaysia / Syahmi Harudin, Siti Daleela Mohd Wahid and Nor Khasimah Aliman |
title_full_unstemmed |
Exploring students’ complaints behaviour for telecommunication industry in Malaysia / Syahmi Harudin, Siti Daleela Mohd Wahid and Nor Khasimah Aliman |
title_sort |
exploring students’ complaints behaviour for telecommunication industry in malaysia / syahmi harudin, siti daleela mohd wahid and nor khasimah aliman |
publisher |
Faculty of Business Management |
publishDate |
2013 |
url |
http://ir.uitm.edu.my/id/eprint/8740/ |
first_indexed |
2023-09-18T22:47:26Z |
last_indexed |
2023-09-18T22:47:26Z |
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1777417318686523392 |