Exploring students’ complaints behaviour for telecommunication industry in Malaysia / Syahmi Harudin, Siti Daleela Mohd Wahid and Nor Khasimah Aliman
The purpose of this study was to ascertain the relationship between students’ complaint behaviour and defection in Malaysian telecommunication industry. Self administered questionnaires were used to collect data. A total of 366 university students from 18 Malaysian public higher learning instituitio...
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| Format: | Article |
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Faculty of Business Management
2013
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| Online Access: | http://ir.uitm.edu.my/id/eprint/8740/ |