The importance of usability features in enhancing online communication satisfaction

Web 2.0 is providing more responsive, interactive and online platforms of participation and engagement within users in organizations. The growth of the Internet gives a significant contribution to the development of online systems. The acceptance and usage of online system in organizations depend on...

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Main Authors: Mohd Azul Mohamad Salleh, Ali Salman, Mohd Nor Shahizan Ali, Hasrul Hashim
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 2016
Online Access:http://journalarticle.ukm.my/10463/
http://journalarticle.ukm.my/10463/
http://journalarticle.ukm.my/10463/1/14688-40501-1-SM.pdf
id ukm-10463
recordtype eprints
spelling ukm-104632017-07-05T04:05:48Z http://journalarticle.ukm.my/10463/ The importance of usability features in enhancing online communication satisfaction Mohd Azul Mohamad Salleh, Ali Salman, Mohd Nor Shahizan Ali, Hasrul Hashim, Web 2.0 is providing more responsive, interactive and online platforms of participation and engagement within users in organizations. The growth of the Internet gives a significant contribution to the development of online systems. The acceptance and usage of online system in organizations depend on various key factors such as ease of use, interactivity and usability. This study evaluates the importance of usability of online information management systems (IMS) in the context of user attitudes to online communication satisfaction which drives usage. Based on a survey of 223 employees at four research universities in Malaysia, this study adapted the communication satisfaction and usability to examine the online satisfaction in using IMS. The results indicate that there is a positive and significant relationship between usability and online communication satisfaction toward IMS usage. This study reveals the importance of usability in understanding the requirements in improving communication satisfaction, especially in developing online systems. Penerbit Universiti Kebangsaan Malaysia 2016 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/10463/1/14688-40501-1-SM.pdf Mohd Azul Mohamad Salleh, and Ali Salman, and Mohd Nor Shahizan Ali, and Hasrul Hashim, (2016) The importance of usability features in enhancing online communication satisfaction. Jurnal Komunikasi ; Malaysian Journal of Communication, 32 (1). pp. 1-15. ISSN 0128-1496 http://ejournal.ukm.my/mjc/issue/view/818
repository_type Digital Repository
institution_category Local University
institution Universiti Kebangasaan Malaysia
building UKM Institutional Repository
collection Online Access
language English
description Web 2.0 is providing more responsive, interactive and online platforms of participation and engagement within users in organizations. The growth of the Internet gives a significant contribution to the development of online systems. The acceptance and usage of online system in organizations depend on various key factors such as ease of use, interactivity and usability. This study evaluates the importance of usability of online information management systems (IMS) in the context of user attitudes to online communication satisfaction which drives usage. Based on a survey of 223 employees at four research universities in Malaysia, this study adapted the communication satisfaction and usability to examine the online satisfaction in using IMS. The results indicate that there is a positive and significant relationship between usability and online communication satisfaction toward IMS usage. This study reveals the importance of usability in understanding the requirements in improving communication satisfaction, especially in developing online systems.
format Article
author Mohd Azul Mohamad Salleh,
Ali Salman,
Mohd Nor Shahizan Ali,
Hasrul Hashim,
spellingShingle Mohd Azul Mohamad Salleh,
Ali Salman,
Mohd Nor Shahizan Ali,
Hasrul Hashim,
The importance of usability features in enhancing online communication satisfaction
author_facet Mohd Azul Mohamad Salleh,
Ali Salman,
Mohd Nor Shahizan Ali,
Hasrul Hashim,
author_sort Mohd Azul Mohamad Salleh,
title The importance of usability features in enhancing online communication satisfaction
title_short The importance of usability features in enhancing online communication satisfaction
title_full The importance of usability features in enhancing online communication satisfaction
title_fullStr The importance of usability features in enhancing online communication satisfaction
title_full_unstemmed The importance of usability features in enhancing online communication satisfaction
title_sort importance of usability features in enhancing online communication satisfaction
publisher Penerbit Universiti Kebangsaan Malaysia
publishDate 2016
url http://journalarticle.ukm.my/10463/
http://journalarticle.ukm.my/10463/
http://journalarticle.ukm.my/10463/1/14688-40501-1-SM.pdf
first_indexed 2023-09-18T19:57:30Z
last_indexed 2023-09-18T19:57:30Z
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