The position of da’wah messages and ethics in Malaysian and Indonesian television programs

Rapid changes in the whole aspects of our lives as a result of the global development need to be addressed by spreading da’wah messages through television channels. To be an effective da’wah media, television should have a strong editorial policy. The policy forwarded could prove the dynamic rep...

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Main Authors:	Siagian, Haidir Fitra, Mustari, Fauziah Ahmad
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2016
Online Access:	http://journalarticle.ukm.my/10526/ http://journalarticle.ukm.my/10526/ http://journalarticle.ukm.my/10526/1/16503-46355-1-SM.pdf

id	ukm-10526
recordtype	eprints
spelling	ukm-105262017-07-07T08:54:08Z http://journalarticle.ukm.my/10526/ The position of da’wah messages and ethics in Malaysian and Indonesian television programs Siagian, Haidir Fitra Mustari, Fauziah Ahmad, Rapid changes in the whole aspects of our lives as a result of the global development need to be addressed by spreading da’wah messages through television channels. To be an effective da’wah media, television should have a strong editorial policy. The policy forwarded could prove the dynamic representation of the country. This study aims to explore the editorial policy of TV Malaysia and Indonesia in presenting da’wah programs, and secondly, to understand the position of ethics in the da’wah messages broadcast on Malaysian and Indonesian TVs. By using qualitative methods, the data have been derived from direct observations and interviews with three television stations in Malaysia (two government-owned and one private-owned TVs) and TVRI and RCTI in Indonesia. Data are also enriched by relevant information from watching Malaysian and Indonesian TV channels. The results showed similarities and differences between the TV editorial policies of the two countries. Respondent from both countries showed that they tried to attract viewers through providing various kinds of religious broadcasts and carefully considered what they should show on prime time. The different thing is the determination of the da’i and program duration. On Malaysian television, determination of the religious speakers is very strict, whereas in Indonesia determination television speakers tend to be rather easy. In terms of duration, the whole da’wah broadcasts per day on Malaysian television are longer and are more frequent than that on the Indonesian’s. In Malaysia, the programs are decided to be on schedule for prime time while in Indonesia the da’wah programs are mostly not in the prime time. Penerbit Universiti Kebangsaan Malaysia 2016 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/10526/1/16503-46355-1-SM.pdf Siagian, Haidir Fitra and Mustari, and Fauziah Ahmad, (2016) The position of da’wah messages and ethics in Malaysian and Indonesian television programs. Jurnal Komunikasi ; Malaysian Journal of Communication, 32 (2). pp. 749-769. ISSN 0128-1496 http://ejournal.ukm.my/mjc/issue/view/877
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Kebangasaan Malaysia
building	UKM Institutional Repository
collection	Online Access
language	English
description	Rapid changes in the whole aspects of our lives as a result of the global development need to be addressed by spreading da’wah messages through television channels. To be an effective da’wah media, television should have a strong editorial policy. The policy forwarded could prove the dynamic representation of the country. This study aims to explore the editorial policy of TV Malaysia and Indonesia in presenting da’wah programs, and secondly, to understand the position of ethics in the da’wah messages broadcast on Malaysian and Indonesian TVs. By using qualitative methods, the data have been derived from direct observations and interviews with three television stations in Malaysia (two government-owned and one private-owned TVs) and TVRI and RCTI in Indonesia. Data are also enriched by relevant information from watching Malaysian and Indonesian TV channels. The results showed similarities and differences between the TV editorial policies of the two countries. Respondent from both countries showed that they tried to attract viewers through providing various kinds of religious broadcasts and carefully considered what they should show on prime time. The different thing is the determination of the da’i and program duration. On Malaysian television, determination of the religious speakers is very strict, whereas in Indonesia determination television speakers tend to be rather easy. In terms of duration, the whole da’wah broadcasts per day on Malaysian television are longer and are more frequent than that on the Indonesian’s. In Malaysia, the programs are decided to be on schedule for prime time while in Indonesia the da’wah programs are mostly not in the prime time.
format	Article
author	Siagian, Haidir Fitra Mustari, Fauziah Ahmad,
spellingShingle	Siagian, Haidir Fitra Mustari, Fauziah Ahmad, The position of da’wah messages and ethics in Malaysian and Indonesian television programs
author_facet	Siagian, Haidir Fitra Mustari, Fauziah Ahmad,
author_sort	Siagian, Haidir Fitra
title	The position of da’wah messages and ethics in Malaysian and Indonesian television programs
title_short	The position of da’wah messages and ethics in Malaysian and Indonesian television programs
title_full	The position of da’wah messages and ethics in Malaysian and Indonesian television programs
title_fullStr	The position of da’wah messages and ethics in Malaysian and Indonesian television programs
title_full_unstemmed	The position of da’wah messages and ethics in Malaysian and Indonesian television programs
title_sort	position of da’wah messages and ethics in malaysian and indonesian television programs
publisher	Penerbit Universiti Kebangsaan Malaysia
publishDate	2016
url	http://journalarticle.ukm.my/10526/ http://journalarticle.ukm.my/10526/ http://journalarticle.ukm.my/10526/1/16503-46355-1-SM.pdf
first_indexed	2023-09-18T19:57:42Z
last_indexed	2023-09-18T19:57:42Z
_version_	1777406640043065344

The position of da’wah messages and ethics in Malaysian and Indonesian television programs

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