Balancing usability and aesthetic elements in universities’ website: a systematic review

Website is the first line of interactions between the universities and the patrons may it be the students, staff or the public. The usage of internet within universities has increased in this few years. More formal interactions are done through the universities websites or portals. Due to the increa...

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Main Authors: Habee Bullah Affandy, Azham Hussain, Maslinda Mohd Nadzir
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 2017
Online Access:http://journalarticle.ukm.my/11604/
http://journalarticle.ukm.my/11604/
http://journalarticle.ukm.my/11604/1/22625-71444-1-PB.pdf
id ukm-11604
recordtype eprints
spelling ukm-116042018-04-30T00:39:13Z http://journalarticle.ukm.my/11604/ Balancing usability and aesthetic elements in universities’ website: a systematic review Habee Bullah Affandy, Azham Hussain, Maslinda Mohd Nadzir, Website is the first line of interactions between the universities and the patrons may it be the students, staff or the public. The usage of internet within universities has increased in this few years. More formal interactions are done through the universities websites or portals. Due to the increased use of the universities website, it has resulted in the importance of proper web design to ensure that the universities have an effective website. Thus, it is important that the design of the website be properly done to ensure effective use of the website and properly reflects the image of the Universities. One of the challenges in designing an effective website is ensuring good web usability and pleasing web aesthetics. Using SLR (Systematic Literature Review), this paper gathers the area of study regarding overall description of a quality website, website usability, web usability measurement, website aesthetics, web aesthetic measurements and to know whether there is the research regarding relationship between web usability and web aesthetics. This study was based on 658 papers gathered from the online library such as IEEE, ACM, Science Direct and Emerald Insight by using a search strategy that has been constructed in the research method. After the filtering process was done based on the inclusion and exclusion criteria, only 78 relevant papers are chosen as the body of knowledge of this study. Penerbit Universiti Kebangsaan Malaysia 2017 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/11604/1/22625-71444-1-PB.pdf Habee Bullah Affandy, and Azham Hussain, and Maslinda Mohd Nadzir, (2017) Balancing usability and aesthetic elements in universities’ website: a systematic review. Jurnal Komunikasi ; Malaysian Journal of Communication, 33 (4). pp. 190-203. ISSN 0128-1496 http://ejournal.ukm.my/mjc/issue/view/1025
repository_type Digital Repository
institution_category Local University
institution Universiti Kebangasaan Malaysia
building UKM Institutional Repository
collection Online Access
language English
description Website is the first line of interactions between the universities and the patrons may it be the students, staff or the public. The usage of internet within universities has increased in this few years. More formal interactions are done through the universities websites or portals. Due to the increased use of the universities website, it has resulted in the importance of proper web design to ensure that the universities have an effective website. Thus, it is important that the design of the website be properly done to ensure effective use of the website and properly reflects the image of the Universities. One of the challenges in designing an effective website is ensuring good web usability and pleasing web aesthetics. Using SLR (Systematic Literature Review), this paper gathers the area of study regarding overall description of a quality website, website usability, web usability measurement, website aesthetics, web aesthetic measurements and to know whether there is the research regarding relationship between web usability and web aesthetics. This study was based on 658 papers gathered from the online library such as IEEE, ACM, Science Direct and Emerald Insight by using a search strategy that has been constructed in the research method. After the filtering process was done based on the inclusion and exclusion criteria, only 78 relevant papers are chosen as the body of knowledge of this study.
format Article
author Habee Bullah Affandy,
Azham Hussain,
Maslinda Mohd Nadzir,
spellingShingle Habee Bullah Affandy,
Azham Hussain,
Maslinda Mohd Nadzir,
Balancing usability and aesthetic elements in universities’ website: a systematic review
author_facet Habee Bullah Affandy,
Azham Hussain,
Maslinda Mohd Nadzir,
author_sort Habee Bullah Affandy,
title Balancing usability and aesthetic elements in universities’ website: a systematic review
title_short Balancing usability and aesthetic elements in universities’ website: a systematic review
title_full Balancing usability and aesthetic elements in universities’ website: a systematic review
title_fullStr Balancing usability and aesthetic elements in universities’ website: a systematic review
title_full_unstemmed Balancing usability and aesthetic elements in universities’ website: a systematic review
title_sort balancing usability and aesthetic elements in universities’ website: a systematic review
publisher Penerbit Universiti Kebangsaan Malaysia
publishDate 2017
url http://journalarticle.ukm.my/11604/
http://journalarticle.ukm.my/11604/
http://journalarticle.ukm.my/11604/1/22625-71444-1-PB.pdf
first_indexed 2023-09-18T20:00:43Z
last_indexed 2023-09-18T20:00:43Z
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