Predicting the behavior of young voters in elections: a case study of governor election in Jakarta, Indonesia

Young people have often been categorised as a group apart from conventional politics, and this disengagement contributed to the growing sense of apathy even alienation towards politics. The biggest obstacle for young people to get involved in politics is their negative view of the politicians is per...

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Main Authors:	Astuti, Prida Ariani Ambar, Hangsing, P.
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2018
Online Access:	http://journalarticle.ukm.my/13162/ http://journalarticle.ukm.my/13162/ http://journalarticle.ukm.my/13162/1/30090-92221-1-SM.pdf

id	ukm-13162
recordtype	eprints
spelling	ukm-131622019-07-13T11:39:53Z http://journalarticle.ukm.my/13162/ Predicting the behavior of young voters in elections: a case study of governor election in Jakarta, Indonesia Astuti, Prida Ariani Ambar Hangsing, P. Young people have often been categorised as a group apart from conventional politics, and this disengagement contributed to the growing sense of apathy even alienation towards politics. The biggest obstacle for young people to get involved in politics is their negative view of the politicians is perceived by many young people that they do not care and no attempt to address the issues that matter to them. Nevertheless, since 2012, there has been a significant change in Indonesia. At the Jakarta Governor Election 2012, the number of young voters who voted was increasing. Therefore, the content of the media, which is the basis of media effects, is necessary to be investigated. Researchers use content analysis on Facebook, Twitter, YouTube and online game ‘Save Jakarta’ to find out the messages conveyed by the winning candidate. The content of social media was viewed based on three coding categories: information, engagement, and online participation. Furthermore, data collected from documentation of conversations or manifest content that appeared in social media during the Jakarta Governor Election Campaign 2012 became a technique of data collection, and the descriptive statistical calculation will be used to analyze the data. The findings in this study are information about the candidates, campaigns, and election process can be conveyed to voters to help improve their knowledge, which also keep their reminded. Ultimately, this information is expected to make voters like candidates then trust. Penerbit Universiti Kebangsaan Malaysia 2018-12 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/13162/1/30090-92221-1-SM.pdf Astuti, Prida Ariani Ambar and Hangsing, P. (2018) Predicting the behavior of young voters in elections: a case study of governor election in Jakarta, Indonesia. Jurnal Komunikasi ; Malaysian Journal of Communication, 34 (4). pp. 357-372. ISSN 0128-1496 http://ejournal.ukm.my/mjc/issue/view/1129
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Kebangasaan Malaysia
building	UKM Institutional Repository
collection	Online Access
language	English
description	Young people have often been categorised as a group apart from conventional politics, and this disengagement contributed to the growing sense of apathy even alienation towards politics. The biggest obstacle for young people to get involved in politics is their negative view of the politicians is perceived by many young people that they do not care and no attempt to address the issues that matter to them. Nevertheless, since 2012, there has been a significant change in Indonesia. At the Jakarta Governor Election 2012, the number of young voters who voted was increasing. Therefore, the content of the media, which is the basis of media effects, is necessary to be investigated. Researchers use content analysis on Facebook, Twitter, YouTube and online game ‘Save Jakarta’ to find out the messages conveyed by the winning candidate. The content of social media was viewed based on three coding categories: information, engagement, and online participation. Furthermore, data collected from documentation of conversations or manifest content that appeared in social media during the Jakarta Governor Election Campaign 2012 became a technique of data collection, and the descriptive statistical calculation will be used to analyze the data. The findings in this study are information about the candidates, campaigns, and election process can be conveyed to voters to help improve their knowledge, which also keep their reminded. Ultimately, this information is expected to make voters like candidates then trust.
format	Article
author	Astuti, Prida Ariani Ambar Hangsing, P.
spellingShingle	Astuti, Prida Ariani Ambar Hangsing, P. Predicting the behavior of young voters in elections: a case study of governor election in Jakarta, Indonesia
author_facet	Astuti, Prida Ariani Ambar Hangsing, P.
author_sort	Astuti, Prida Ariani Ambar
title	Predicting the behavior of young voters in elections: a case study of governor election in Jakarta, Indonesia
title_short	Predicting the behavior of young voters in elections: a case study of governor election in Jakarta, Indonesia
title_full	Predicting the behavior of young voters in elections: a case study of governor election in Jakarta, Indonesia
title_fullStr	Predicting the behavior of young voters in elections: a case study of governor election in Jakarta, Indonesia
title_full_unstemmed	Predicting the behavior of young voters in elections: a case study of governor election in Jakarta, Indonesia
title_sort	predicting the behavior of young voters in elections: a case study of governor election in jakarta, indonesia
publisher	Penerbit Universiti Kebangsaan Malaysia
publishDate	2018
url	http://journalarticle.ukm.my/13162/ http://journalarticle.ukm.my/13162/ http://journalarticle.ukm.my/13162/1/30090-92221-1-SM.pdf
first_indexed	2023-09-18T20:04:14Z
last_indexed	2023-09-18T20:04:14Z
_version_	1777407051431936000

Predicting the behavior of young voters in elections: a case study of governor election in Jakarta, Indonesia

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