What's hip, what's hop? disharmonized representations of gender in music videos

Media representations of gender have always been an avenue for contestations in feminist media studies. Feminists have been concerned with how preoccupied the media are with women’s appearances and bodies whilst at the same time giving focus to what men do with them. More often than not, the media e...

Full description

Bibliographic Details
Main Authors: Fuziah Kartini Hassan Basri, Faridah Ibrahim, Mus Chairil Samani
Format: Article
Language:English
Published: Universiti Kebangsaan Malaysia 2010
Online Access:http://journalarticle.ukm.my/1904/
http://journalarticle.ukm.my/1904/
http://journalarticle.ukm.my/1904/1/V26_2_3.pdf
id ukm-1904
recordtype eprints
spelling ukm-19042016-12-14T06:30:24Z http://journalarticle.ukm.my/1904/ What's hip, what's hop? disharmonized representations of gender in music videos Fuziah Kartini Hassan Basri, Faridah Ibrahim, Mus Chairil Samani, Media representations of gender have always been an avenue for contestations in feminist media studies. Feminists have been concerned with how preoccupied the media are with women’s appearances and bodies whilst at the same time giving focus to what men do with them. More often than not, the media emit a particular cultural message: men are players and master, while women are objects and subject. Such a message is abundant in popular music videos consumed by most young people today, including those in Malaysia. A content analysis study of three hip-hop music videos that had the highest ratings in the MTV chart during the fourth week of January 2007 – That’s That, Dangerous, and Tell Me - discovered various oppressed representations of the female, while men are represented as powerful and central to everything. The hip-hop music videos focus on the female bodies (‘hip’) and how men behave towards them (‘hop’). Such representations belittle the increasing effort of Malaysian policy makers to propagate gender harmony in the home, the workplace and society at large. What are the implications of such media consumption on the gender consciousness and sensitivity of young Malaysians? The article explores this issue based on a focus group discussion of male and female students in Universiti Kebangsaan Malaysia. Universiti Kebangsaan Malaysia 2010 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/1904/1/V26_2_3.pdf Fuziah Kartini Hassan Basri, and Faridah Ibrahim, and Mus Chairil Samani, (2010) What's hip, what's hop? disharmonized representations of gender in music videos. Jurnal Komunikasi ; Malaysian Journal of Communication, 26 (2). pp. 33-46. ISSN 0128-1496 http://www.ukm.my/jkom
repository_type Digital Repository
institution_category Local University
institution Universiti Kebangasaan Malaysia
building UKM Institutional Repository
collection Online Access
language English
description Media representations of gender have always been an avenue for contestations in feminist media studies. Feminists have been concerned with how preoccupied the media are with women’s appearances and bodies whilst at the same time giving focus to what men do with them. More often than not, the media emit a particular cultural message: men are players and master, while women are objects and subject. Such a message is abundant in popular music videos consumed by most young people today, including those in Malaysia. A content analysis study of three hip-hop music videos that had the highest ratings in the MTV chart during the fourth week of January 2007 – That’s That, Dangerous, and Tell Me - discovered various oppressed representations of the female, while men are represented as powerful and central to everything. The hip-hop music videos focus on the female bodies (‘hip’) and how men behave towards them (‘hop’). Such representations belittle the increasing effort of Malaysian policy makers to propagate gender harmony in the home, the workplace and society at large. What are the implications of such media consumption on the gender consciousness and sensitivity of young Malaysians? The article explores this issue based on a focus group discussion of male and female students in Universiti Kebangsaan Malaysia.
format Article
author Fuziah Kartini Hassan Basri,
Faridah Ibrahim,
Mus Chairil Samani,
spellingShingle Fuziah Kartini Hassan Basri,
Faridah Ibrahim,
Mus Chairil Samani,
What's hip, what's hop? disharmonized representations of gender in music videos
author_facet Fuziah Kartini Hassan Basri,
Faridah Ibrahim,
Mus Chairil Samani,
author_sort Fuziah Kartini Hassan Basri,
title What's hip, what's hop? disharmonized representations of gender in music videos
title_short What's hip, what's hop? disharmonized representations of gender in music videos
title_full What's hip, what's hop? disharmonized representations of gender in music videos
title_fullStr What's hip, what's hop? disharmonized representations of gender in music videos
title_full_unstemmed What's hip, what's hop? disharmonized representations of gender in music videos
title_sort what's hip, what's hop? disharmonized representations of gender in music videos
publisher Universiti Kebangsaan Malaysia
publishDate 2010
url http://journalarticle.ukm.my/1904/
http://journalarticle.ukm.my/1904/
http://journalarticle.ukm.my/1904/1/V26_2_3.pdf
first_indexed 2023-09-18T19:34:40Z
last_indexed 2023-09-18T19:34:40Z
_version_ 1777405190909984768