Intercultural communication: understanding cultural problems in international advertising
please refer fulltext
| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Kebangsaan Malaysian
1989
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| Online Access: | http://journalarticle.ukm.my/4924/ http://journalarticle.ukm.my/4924/ http://journalarticle.ukm.my/4924/1/9%281%29.pdf |
| id |
ukm-4924 |
|---|---|
| recordtype |
eprints |
| spelling |
ukm-49242016-12-14T06:37:19Z http://journalarticle.ukm.my/4924/ Intercultural communication: understanding cultural problems in international advertising Mohd Helmi Abd Rahman, please refer fulltext Universiti Kebangsaan Malaysian 1989 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/4924/1/9%281%29.pdf Mohd Helmi Abd Rahman, (1989) Intercultural communication: understanding cultural problems in international advertising. Jurnal Komunikasi ; Malaysian Journal of Communication, 5 . pp. 53-60. ISSN 0128-1496 http://www.ukm.my/jkom |
| repository_type |
Digital Repository |
| institution_category |
Local University |
| institution |
Universiti Kebangasaan Malaysia |
| building |
UKM Institutional Repository |
| collection |
Online Access |
| language |
English |
| description |
please refer fulltext |
| format |
Article |
| author |
Mohd Helmi Abd Rahman, |
| spellingShingle |
Mohd Helmi Abd Rahman, Intercultural communication: understanding cultural problems in international advertising |
| author_facet |
Mohd Helmi Abd Rahman, |
| author_sort |
Mohd Helmi Abd Rahman, |
| title |
Intercultural communication: understanding cultural problems in international advertising |
| title_short |
Intercultural communication: understanding cultural problems in international advertising |
| title_full |
Intercultural communication: understanding cultural problems in international advertising |
| title_fullStr |
Intercultural communication: understanding cultural problems in international advertising |
| title_full_unstemmed |
Intercultural communication: understanding cultural problems in international advertising |
| title_sort |
intercultural communication: understanding cultural problems in international advertising |
| publisher |
Universiti Kebangsaan Malaysian |
| publishDate |
1989 |
| url |
http://journalarticle.ukm.my/4924/ http://journalarticle.ukm.my/4924/ http://journalarticle.ukm.my/4924/1/9%281%29.pdf |
| first_indexed |
2023-09-18T19:42:52Z |
| last_indexed |
2023-09-18T19:42:52Z |
| _version_ |
1777405706556669952 |