Intercultural communication: understanding cultural problems in international advertising

Intercultural communication: understanding cultural problems in international advertising

please refer fulltext

Bibliographic Details
Main Author:	Mohd Helmi Abd Rahman
Format:	Article
Language:	English
Published:	Universiti Kebangsaan Malaysian 1989
Online Access:	http://journalarticle.ukm.my/4924/ http://journalarticle.ukm.my/4924/ http://journalarticle.ukm.my/4924/1/9%281%29.pdf

Similar Items

Experiencing intercultural communication
by: Martin
Published: (2001)

Principles of intercultural communication
by: Klyukanov
Published: (2005)

Dynamics of intercultural communication
by: Dodd
Published: (1998)

Intercultural communication in Muslim societies
Published: (2009)

Overcoming barriers in intercultural communication
by: Ibrahim, Azmuddin
Published: (2009)

Internet advertising: problems and prospects in Malaysia
by: Mohd. Helmi Abd. Rahim,, et al.
Published: (2001)

How to make sense of intercultural communications and cross-cultural communications: an introduction for media and communication students
by: Hazidi Abdul Hamid,, et al.
Published: (2002)

An introduction to intercultural communication identities in a global community
by: Jandt
Published: (2004)

Qualities of a good intercultural communicator
by: Ahmad, Zeti Azreen
Published: (2009)

An Asian perspective of intercultural communication: the Buddhist Tradition
by: Archana Daya Shankar,
Published: (1995)

The meaning, process, context and goals of intercultural communication
by: Mohamed, Shafizan
Published: (2009)

International and intercultural public relations a campaign case approach
by: Parkinson
Published: (2006)

Intercultural management
by: Jacob
Published: (2003)

Study of the Relationship between Intercultural Sensitivity and Intercultural Communication Competence among International Postgraduate Students: A Case Study at University Malaysia Pahang
by: Sarwari, Abdul Qahar, et al.
Published: (2017)

Advertising communication and promotion management
by: Rossiter
Published: (1997)

Cultural affairs and international understanding [papers
Published: (1965)

Sojourn and intercultural communication research: a social constructionist viewpoint
by: Latiffah Pawanteh,
Published: (2001)

Intercultural communication at workplaces: difficulties as voiced by local and expatriate managers
by: Ezhar Tamam,
Published: (2000)

The Role of English Language Proficiency on Increase of Intercultural Communication Competence among International Postgraduate Students
by: Sarwari, Abdul Qahar, et al.
Published: (2015)

Advertising, globalisation and national identity: a content study of advertisements in Malaysia
by: Mohd Helmi Abd. Rahim,, et al.
Published: (2005)

The relationship between interpersonal communication competence, intercultural communication competence and heart rate variability among international postgraduate students
by: Abdul Qahar, Sarwari
Published: (2017)

Integrated advertising promotion, and marketing communications
by: Clow

Integrated advertising, promotion & marketing communications
by: Clow
Published: (2004)

The role of intercultural communicative competence in the development of World Englishes and Lingua Francas
by: Houghton, Stephanie
Published: (2009)

Intercultural communication among University students :first and frequent encounters difference
by: Wok, Saodah
Published: (2009)

Intercultural competency and student travel
by: Sazli, Nor Sabirah, et al.
Published: (2019)

Advertising appeals: a cross-cultural perspective
by: Mohamad Md Yusoff,
Published: (1985)

International communication: an emerging interest in the role of culture
by: Mohd Dhari Othman,
Published: (1990)

Understanding culture
by: Farooqui, Jamil
Published: (2009)

The Relationship between English Language Proficiency and Intercultural Communication Competence among International Students in a Malaysian Public University
by: Sarwari, Abdul Qahar, et al.
Published: (2016)

Cultural imperialism and communication research: an international perspective
by: Haji Mansor Haji Ahmad,
Published: (1987)

Intercultural communication and mutualistic relationship between the Chinese and the Minangnese in Padang, West Sumatra, Indonesia
by: Makmur, Riniwaty, et al.
Published: (2019)

Reading poems: an intercultural comparative analysis
by: Chang, Zong Lin
Published: (2003)

Reading poems: an empirical and intercultural study
by: Chang, Zonglin
Published: (2005)

Learning from stories of intercultural encounters
by: Ruslan, Norbaiduri
Published: (2009)

The imbuement of cultural elements in television advertisements: an Islamic perspective
by: Mokhtar, Aida
Published: (2019)

A preliminary understanding on intercultural adaptation among african students in Malaysia: a groundwork study
by: Rokis, Rohaiza, et al.
Published: (2017)

Advertising
by: Jefkins
Published: (1994)

Advertising
by: Jefkins
Published: (2000)

Advertising
by: Reichert
Published: (1977)

Cannot write session to /tmp/vufind_sessions/sess_jlc0ok2861ntjm7fsgseq3a5or