The past and coming communication journey in Malaysia

The paper recorded the tremendous changes in the academic and media landscape in tracing the development of communication studies since its beginning in 1971. Universiti Sains Malaysia (USM) was the first to offer the communication programme followed by Universiti Technology MARA (UiTM), Universiti...

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Main Author: Syed Arabi Idid
Format: Article
Language:English
Published: Universiti Kebangsaan Malaysian 2014
Online Access:http://journalarticle.ukm.my/8019/
http://journalarticle.ukm.my/8019/
http://journalarticle.ukm.my/8019/1/V30_s_1.pdf
id ukm-8019
recordtype eprints
spelling ukm-80192016-12-14T06:45:57Z http://journalarticle.ukm.my/8019/ The past and coming communication journey in Malaysia Syed Arabi Idid, The paper recorded the tremendous changes in the academic and media landscape in tracing the development of communication studies since its beginning in 1971. Universiti Sains Malaysia (USM) was the first to offer the communication programme followed by Universiti Technology MARA (UiTM), Universiti Kebangsaan Malaysia (UKM) and the other public universities. USM and UiTM benefitted from the American experts in the preparation of their academic programmes. The early communication programmes in public universities were American oriented due to the presence of the local lecturers whose early post graduate training was from American universities. This paper traced the turnover of academic staff in “generational order” to record such changes had on the development of the programme. The first generation of lecturers in the communication programmes has been taken over by the third and fourth generation compared to the new universities that only recorded the first generation of lecturers. The paper then discussed the challenges faced by the communication programmes in public universities such as the growth of the communication programmes in private universities, the lack of academic staff, and the adoption of the new media technology. Universiti Kebangsaan Malaysian 2014 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/8019/1/V30_s_1.pdf Syed Arabi Idid, (2014) The past and coming communication journey in Malaysia. Jurnal Komunikasi ; Malaysian Journal of Communication, 30 (Sp . pp. 1-16. ISSN 0128-1496 http://www.ukm.my/jkom/index.html
repository_type Digital Repository
institution_category Local University
institution Universiti Kebangasaan Malaysia
building UKM Institutional Repository
collection Online Access
language English
description The paper recorded the tremendous changes in the academic and media landscape in tracing the development of communication studies since its beginning in 1971. Universiti Sains Malaysia (USM) was the first to offer the communication programme followed by Universiti Technology MARA (UiTM), Universiti Kebangsaan Malaysia (UKM) and the other public universities. USM and UiTM benefitted from the American experts in the preparation of their academic programmes. The early communication programmes in public universities were American oriented due to the presence of the local lecturers whose early post graduate training was from American universities. This paper traced the turnover of academic staff in “generational order” to record such changes had on the development of the programme. The first generation of lecturers in the communication programmes has been taken over by the third and fourth generation compared to the new universities that only recorded the first generation of lecturers. The paper then discussed the challenges faced by the communication programmes in public universities such as the growth of the communication programmes in private universities, the lack of academic staff, and the adoption of the new media technology.
format Article
author Syed Arabi Idid,
spellingShingle Syed Arabi Idid,
The past and coming communication journey in Malaysia
author_facet Syed Arabi Idid,
author_sort Syed Arabi Idid,
title The past and coming communication journey in Malaysia
title_short The past and coming communication journey in Malaysia
title_full The past and coming communication journey in Malaysia
title_fullStr The past and coming communication journey in Malaysia
title_full_unstemmed The past and coming communication journey in Malaysia
title_sort past and coming communication journey in malaysia
publisher Universiti Kebangsaan Malaysian
publishDate 2014
url http://journalarticle.ukm.my/8019/
http://journalarticle.ukm.my/8019/
http://journalarticle.ukm.my/8019/1/V30_s_1.pdf
first_indexed 2023-09-18T19:51:17Z
last_indexed 2023-09-18T19:51:17Z
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