Female consumer awareness on difference between original & fake Halal logo JAKIM on product : a study on female muslim consumer in University Malaysia Pahang
Recognizing today‘s women are the biggest contributors as consumers of various products around the world and the high demand for halal food in Malaysia and the world in general, there are the government's efforts to position Malaysia as a regional hub for halal food products. However, there are...
Main Author: | Nor Amira , Azahar |
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Format: | Undergraduates Project Papers |
Language: | English |
Published: |
2014
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Subjects: | |
Online Access: | http://umpir.ump.edu.my/id/eprint/10952/ http://umpir.ump.edu.my/id/eprint/10952/ http://umpir.ump.edu.my/id/eprint/10952/1/FIM%20-%20NOR%20AMIRA%20AZAHAR%20%28CD9005%29.pdf |
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