id ump-16039
recordtype eprints
spelling ump-160392017-01-16T05:43:12Z http://umpir.ump.edu.my/id/eprint/16039/ Customers loyalty behavioral factors at service provider : case study at Indahreka Perabot & Kabinet Nurhafifah, Hashim HD28 Management. Industrial Management Nowadays, the services offered by the company are crucial and very important to the customer. Good service and service quality are very important to get loyalties of the customers continue to use the services offered by companies to their liking. Customers are an important asset for all companies to continue their business. Customers are loyal to the services offered by a company can be assessed by a number of factors. Among the factors is the quality of service, reliability and customer satisfaction, the location of a company and the value perceived by the customer. The furniture company is the company that researcher choose to do this research. Nowadays, many furniture companies are dominance by Chinese People Company. So, the researcher choose this company because this company owner by Malay people. Not many Malay people can maintain in business nowadays. The main objective of this study was to identify the behavior factors directed toward a dominant lead customer loyalty. In addition, this studies also to identify the relationship between the factors of behavior and customer loyalty. This study will focus on the member customers using the services offered by Indahreka Perabot & Kabinet in Kuantan. 2016-01 Undergraduates Project Papers NonPeerReviewed application/pdf en http://umpir.ump.edu.my/id/eprint/16039/1/Customers%20loyalty%20behavioral%20factors%20at%20service%20provider%20%20case%20study%20at%20Indahreka%20Perabot%20%26%20Kabinet%20-%20Table%20of%20contents%20-%20FIM-%20Nurhafifah%20Hashim-CD%2010376.pdf application/pdf en http://umpir.ump.edu.my/id/eprint/16039/2/Customers%20loyalty%20behavioral%20factors%20at%20service%20provider%20%20case%20study%20at%20Indahreka%20Perabot%20%26%20Kabinet%20-%20Abstract%20-%20FIM-%20Nurhafifah%20Hashim-CD%2010376.pdf application/pdf en http://umpir.ump.edu.my/id/eprint/16039/3/Customers%20loyalty%20behavioral%20factors%20at%20service%20provider%20%20case%20study%20at%20Indahreka%20Perabot%20%26%20Kabinet%20-%20Chapter%201%20-%20FIM-%20Nurhafifah%20Hashim-CD%2010376.pdf Nurhafifah, Hashim (2016) Customers loyalty behavioral factors at service provider : case study at Indahreka Perabot & Kabinet. Faculty of Industrial Technology Management, Universiti Malaysia Pahang. http://iportal.ump.edu.my/lib/item?id=chamo:98282&theme=UMP2
repository_type Digital Repository
institution_category Local University
institution Universiti Malaysia Pahang
building UMP Institutional Repository
collection Online Access
language English
English
English
topic HD28 Management. Industrial Management
spellingShingle HD28 Management. Industrial Management
Nurhafifah, Hashim
Customers loyalty behavioral factors at service provider : case study at Indahreka Perabot & Kabinet
description Nowadays, the services offered by the company are crucial and very important to the customer. Good service and service quality are very important to get loyalties of the customers continue to use the services offered by companies to their liking. Customers are an important asset for all companies to continue their business. Customers are loyal to the services offered by a company can be assessed by a number of factors. Among the factors is the quality of service, reliability and customer satisfaction, the location of a company and the value perceived by the customer. The furniture company is the company that researcher choose to do this research. Nowadays, many furniture companies are dominance by Chinese People Company. So, the researcher choose this company because this company owner by Malay people. Not many Malay people can maintain in business nowadays. The main objective of this study was to identify the behavior factors directed toward a dominant lead customer loyalty. In addition, this studies also to identify the relationship between the factors of behavior and customer loyalty. This study will focus on the member customers using the services offered by Indahreka Perabot & Kabinet in Kuantan.
format Undergraduates Project Papers
author Nurhafifah, Hashim
author_facet Nurhafifah, Hashim
author_sort Nurhafifah, Hashim
title Customers loyalty behavioral factors at service provider : case study at Indahreka Perabot & Kabinet
title_short Customers loyalty behavioral factors at service provider : case study at Indahreka Perabot & Kabinet
title_full Customers loyalty behavioral factors at service provider : case study at Indahreka Perabot & Kabinet
title_fullStr Customers loyalty behavioral factors at service provider : case study at Indahreka Perabot & Kabinet
title_full_unstemmed Customers loyalty behavioral factors at service provider : case study at Indahreka Perabot & Kabinet
title_sort customers loyalty behavioral factors at service provider : case study at indahreka perabot & kabinet
publishDate 2016
url http://umpir.ump.edu.my/id/eprint/16039/
http://umpir.ump.edu.my/id/eprint/16039/
http://umpir.ump.edu.my/id/eprint/16039/1/Customers%20loyalty%20behavioral%20factors%20at%20service%20provider%20%20case%20study%20at%20Indahreka%20Perabot%20%26%20Kabinet%20-%20Table%20of%20contents%20-%20FIM-%20Nurhafifah%20Hashim-CD%2010376.pdf
http://umpir.ump.edu.my/id/eprint/16039/2/Customers%20loyalty%20behavioral%20factors%20at%20service%20provider%20%20case%20study%20at%20Indahreka%20Perabot%20%26%20Kabinet%20-%20Abstract%20-%20FIM-%20Nurhafifah%20Hashim-CD%2010376.pdf
http://umpir.ump.edu.my/id/eprint/16039/3/Customers%20loyalty%20behavioral%20factors%20at%20service%20provider%20%20case%20study%20at%20Indahreka%20Perabot%20%26%20Kabinet%20-%20Chapter%201%20-%20FIM-%20Nurhafifah%20Hashim-CD%2010376.pdf
first_indexed 2023-09-18T22:21:22Z
last_indexed 2023-09-18T22:21:22Z
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