Generation Y Purchase Intention of Personal Care Products: The Influence of Attitude, Subjective Norms and Perceived Behavioural Control / Noor’ain Mohamad Yunus, Rohana Mat Som,...

by Mohamad Yunus, Noor’ain, Mat Som, Rohana, Abdul Majid, Afiza, Ungku Abdul Aziz, Ungku Munirah, Mohd Abas, Mohd Khalid
Published 2018