eSurvia : a web-based survey tool using fuzzy conjoint analysis

In the era of modem technology today, everything can be accessed in just a few clicks away, given that there are internet connection and internet accessible device. Many researchers discover this to be an added advantage to their research fields and studies, since it allows survey data collection, d...

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Bibliographic Details
Main Authors: Ayu, Media Anugerah, Ismail, Siti Aisyah, Md. Tap, Abu Osman
Format: Book Chapter
Language:English
Published: IIUM Press 2011
Subjects:
Online Access:http://irep.iium.edu.my/20361/
http://irep.iium.edu.my/20361/
http://irep.iium.edu.my/20361/1/eSurvia_A_Web-Based_Survey.pdf