Islamic perspective on marketing mix
Islam is a religion that has economic and business system s that are well defined and have proven their efficacy a nd strength. In fact, Islam is a religious faith which cannot be separated from the realities of daily human activities, either religiosity, social or commercial. Given the scenario t...
| Main Authors: | , |
|---|---|
| Format: | Conference or Workshop Item |
| Language: | English English |
| Published: |
2012
|
| Subjects: | |
| Online Access: | http://irep.iium.edu.my/34070/ http://irep.iium.edu.my/34070/1/Izmir.jpg http://irep.iium.edu.my/34070/5/Islamic_Perspective_on_marketing_mx.pdf |