Respondents versus informants method of data collection: implication for business research
The present study juxtaposes the prevailing method of individual respondents’ self-ratings with their ratings of how people in the society think, feel, and behave in order to identify a culturally sensitive method to explore social reality. A sample of 100 adults from India and 127 university studen...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Human Resource Management Academic Research Society (HRMARS)
2014
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Subjects: | |
Online Access: | http://irep.iium.edu.my/38587/ http://irep.iium.edu.my/38587/ http://irep.iium.edu.my/38587/ http://irep.iium.edu.my/38587/1/Respondents_versus_Informants_Method_of_Data_Collection_Implications_for_Business_Research.pdf |