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An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City

An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City

Bibliographic Details
Main Authors: Haque, A. K. M. Ahasanul, Rahman, Sabbir
Format: Article
Language:English
Published: Academy of Knowledge Process 2011
Subjects:
HF5001 Business. Business Administration
Online Access:http://irep.iium.edu.my/3946/
http://irep.iium.edu.my/3946/1/Effect_of_Morality%2C_IJCBS_2011.pdf
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http://irep.iium.edu.my/3946/
http://irep.iium.edu.my/3946/1/Effect_of_Morality%2C_IJCBS_2011.pdf

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