An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City
Main Authors: | Haque, A. K. M. Ahasanul, Rahman, Sabbir |
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Format: | Article |
Language: | English |
Published: |
Academy of Knowledge Process
2011
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Subjects: | |
Online Access: | http://irep.iium.edu.my/3946/ http://irep.iium.edu.my/3946/1/Effect_of_Morality%2C_IJCBS_2011.pdf |
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