Purchasing behavior for pirated products: a structural equation modeling approach on Bangladeshi consumers
The purpose of this study is to explore the factors influencing the Bangladeshi consumers’ perception toward purchasing pirated products. To explore these factors, this study had conducted a survey among the Bangladeshi consumers’. The data analysis was conducted through exploratory factor analysi...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
South Asia Publications on behalf of Management Science Association, Faculty of Management Studies, University of Delhi
2011
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Subjects: | |
Online Access: | http://irep.iium.edu.my/3965/ http://irep.iium.edu.my/3965/ http://irep.iium.edu.my/3965/ http://irep.iium.edu.my/3965/1/Rehman_%28JMR%29_2011.pdf |