Service quality performance of conventional and Islamic banks in Malaysia: an empirical Study
Abstract Purpose-The purpose of this paper is to explore and examine the perceived level of service quality of Islamic and conventional banks in a comparative manner through the perceptions of the customers in Malaysia. This study utilises a modified SERVQUAL model, which is based on the widely acc...
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| Format: | Conference or Workshop Item |
| Language: | English |
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2015
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| Online Access: | http://irep.iium.edu.my/48934/ http://irep.iium.edu.my/48934/1/ROS_ANIZA_Intac6_Full_paper.pdf |