Islamic banking product acceptance among students and working employees in Malaysia

Islamic banking is the fast growing industry serve financing products vis-a-vis conventional banking to the customers. Customer is an important agent in a product sale. They determine the product acceptance in a market. University students and working employee who are also act as customers need Isla...

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Bibliographic Details
Main Authors: Hassan, Rusni, Yusof, Yuartika
Format: Article
Language:English
English
Published: Medwell Journals 2016
Subjects:
Online Access:http://irep.iium.edu.my/56485/
http://irep.iium.edu.my/56485/
http://irep.iium.edu.my/56485/
http://irep.iium.edu.my/56485/1/56485_Islamic%20banking%20product%20acceptance%20among%20students_Scopus.pdf
http://irep.iium.edu.my/56485/2/56485_Islamic%20banking%20product%20acceptance%20among%20students.pdf