The use of social media for trip planning process: study of domestic tourists to Pahang
In recent years, the use and reliance of social media by tourists have increased. Social media becomes the alternative to traditional media in the process of trip planning and travel decisions. This study aims to identify the influences of social media towards the trip planning process, which are...
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
Kulliyyah of Languages and Management, International Islamic University Malaysia, Pagoh Campus
2019
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/77956/ http://irep.iium.edu.my/77956/1/77956-DRSAM.pdf |