Effects of ulū al-albāb on strategies practiced by companies for sustainable competitive advantage

This study postulates that strategies with ulū al-albāb enabled companies to sustain competitive advantage. Profit maximisation and cost minimisation are common objectives for business entities. The study of management policy and corporate strategy has incorporated this element, but that is the only...

Full description

Bibliographic Details
Main Author: Mhd. Sarif, Suhaimi
Format: Monograph
Language:English
Published: IIUM Press, International Islamic University Malaysia 2020
Subjects:
Online Access:http://irep.iium.edu.my/78201/
http://irep.iium.edu.my/78201/1/effects%20strategies%20ulul%20albab%20sca.pdf