The Next 4 Billion

Points out significant opportunities for market-based approaches the meet the needs of the 4 billion people at the base of the economic pyramid.

Bibliographic Details
Main Authors: Hammond, Allen L., Kramer, William J., Katz, Robert S., Tran, Julia T., Walker, Courtland
Other Authors: Neal, Christopher
Format: Journal Article
Published: World Bank 2012
Subjects:
Online Access:http://hdl.handle.net/10986/4539