Communicative functions of a promotional genre as a social action / Hajibah Osman
This paper discusses the structural construct of a professional genre, university brochures, with the aim of revealing the dynamic nature of genres as social actions. University brochures are considered as a relatively new genre having been introduced only in the last decade due to a change in the...
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| Format: | Article |
| Language: | English |
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UPENA
2006
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| Online Access: | http://ir.uitm.edu.my/id/eprint/11461/ http://ir.uitm.edu.my/id/eprint/11461/1/AJ_HAJIBAH%20OSMAN%20JOLS%2006.pdf |