Sport product dimensions - the impact on purchase behaviour: a case study of physical and health education students / Aideed Ezani Azman

Sport product dimensions play role in influencing purchase behaviour. However, it has no clear knowledge on how these dimensions influence students. Thus, this study explores the relationship between the dimensions sport product towards purchase behaviour among PHE students of FOE. Moreover, this st...

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Bibliographic Details
Main Author: Azman, Aideed Ezani
Format: Student Project
Language:English
Published: Faculty of Education 2014
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/14523/
http://ir.uitm.edu.my/id/eprint/14523/1/PPb_AIDEED%20EZANI%20AZMAN%20ED%2014_5.pdf