Mega project : KFC Holdings (Malaysia) Berhad / Azhar Abu Bakar, Azlinda Ahmad and Norazlina Mohsin

KFC (Kentucky Fried Chicken) Holdings (Malaysia) Bhd ("KFCH") commands a dominant position in Malaysia's dynamically expanding retail food industry. Since the first Kentucky Fried Chicken outlet opened its doors to a receptive Malaysian public in 1973, the Group has developed its oper...

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Bibliographic Details
Main Authors: Abu Bakar, Azhar, Ahmad, Azlinda, Mohsin, Norazlina
Format: Student Project
Language:English
Published: Faculty of Business and Management 2001
Online Access:http://ir.uitm.edu.my/id/eprint/16826/
http://ir.uitm.edu.my/id/eprint/16826/2/PPb_AZHAR%20ABU%20BAKAR%20BM%2001_5.pdf