Consumers' awareness and willingness to purchase organic rice: a case study in Jasin, Melaka / Nur Nadirah Razman

This study seeks to understand the level of awareness, the intention and willingness of purchasing organic rice in Jasin, Melaka population area. This study was carried out by distribute the questionnaire randomly to the Jasin population based on sample size. Data were analyzed using descriptive, co...

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Bibliographic Details
Main Author: Razman, Nur Nadirah
Format: Student Project
Language:English
Published: Faculty of Plantation and Agrotechnology 2016
Online Access:http://ir.uitm.edu.my/id/eprint/17444/
http://ir.uitm.edu.my/id/eprint/17444/2/PPb_NUR%20NADIRAH%20RAZMAN%20AT%2016_5.pdf